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Planet Money

Spirit Airlines and the future of cheap flights

Planet Money

NPR

News, Business

4.630.5K Ratings

🗓️ 29 April 2026

⏱️ 26 minutes

🧾️ Download transcript

Summary

It’s way more than fuel costs that pushed Spirit Airlines to the brink of liquidation and led President Trump to muse about “buying” them. Many low cost airlines are struggling due to a canny and calculated set of strategies from bigger airlines that we can think of as ‘revenge of the legacy carriers.’ 

Today on the show, we go back in time to when Spirit was riding high and pressuring the whole industry to cut costs. We talk with then-CEO Ben Baldanza about his radical vision for cheap air travel and then travel to the present day to hear how legacy airlines beat Spirit and other budget airlines at their own game. Plus, what happens to us passengers if Spirit does go away. 

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This episode of Planet Money was hosted by Greg Rosalsky, Jacob Goldstein, Zoe Chace and Emma Peaslee. It was produced by Emma Peaslee. It was edited by Alex Goldmark. It was fact-checked by Vito Emanuel and engineered by Jimmy Keeley. Alex Goldmark is Planet Money’s executive producer. 

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Transcript

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0:00.0

This is Planet Money from NPR.

0:05.4

About a month ago, Aran Darling booked a ticket with Spirit Airlines for a work event in New York City.

0:11.9

And if you've been following the news about Spirit, you know that Aran was not feeling great about that decision.

0:18.6

I just started checking the flight status every two hours. And I did that for

0:22.0

like 72 hours straight. Because after filing for bankruptcy for a second time, Spirit is having

0:28.1

even more financial issues. Now it looked like it was about to go into liquidation and could maybe

0:33.8

disappear forever. And I would even call them and be like, hey, is there something?

0:38.5

Because I got a little worried that whoever was, like, in charge of updating the flight status,

0:42.8

maybe they were even, like, you know, let go.

0:45.0

When the day of his flight finally came, his departure was sort of a running joke with a staff at the airport.

0:51.0

They were like, oh, you're flying with spirit.

0:54.1

And I was like, kind of looked at them, and I were like, oh, you're flying with Spirit? And I was like, kind of looked at

0:56.0

them and I'm like, uh, I mean, I guess I'm one of the last. Aran did make it to his destination,

1:04.8

but Spirit's fate is a little more up in the air. Hello and welcome to Planet Money. I'm Emma

1:10.3

Peasley. Spirit used to be the

1:12.2

king of ultra-low-cost carriers. They're notorious for low fares and charging for basically everything

1:18.5

else. And while maybe they weren't the most beloved airline, for a time they were the fastest growing.

1:25.0

Now the question is, can Spirit make it through a week?

1:28.6

Today on the show, what happened to Spirit?

1:31.9

First, the rise.

1:33.8

We'll go back to 2014 when the budget airline was flying high.

1:38.1

We'll talk with then CEO Ben Baldanza about his radical vision for cheap air travel,

...

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