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The Smart Passive Income Online Business and Blogging Podcast

SPI 931: Sharing Superfan Stories

The Smart Passive Income Online Business and Blogging Podcast

Pat Flynn

Entrepreneurship, Affiliatemarketing, Podcasting, Business, Emailmarketing, Videomarketing

4.83.8K Ratings

🗓️ 27 May 2026

⏱️ 33 minutes

🧾️ Download transcript

Summary

#931 There is an audience out there that only you can reach and impact. These are the superfans who'll pop up and resonate with your message when you share your authentic self! That's why building trust and deep relationships is the most rewarding aspect of our work, as creators! So listen in on today's episode to hear SPI Community Director Liz Wilcox and me reminisce about some of our most powerful superfan moments! From chance encounters to small interactions that mean everything, this session will help you see your audience in a new light. But this perspective shift is especially important if you're just starting out. As a beginner or small creator, you're uniquely positioned to make the most of the connections you're fostering if you follow our Superfans System! Tune in to hear more about that, along with the story behind Liz's NSYNC fandom and the time I almost lost my audience over a bad partnership. Show notes and more at SmartPassiveIncome.com/session931.

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Transcript

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0:00.0

Let me ask you a question. What are you a fan of or who are you a fan of?

0:04.1

We got some fan slash super fan stories today to share with you.

0:08.6

And I'm here back with Liz, our community director at SPI.

0:11.8

And there's a lot of we were like, we got to just hit record because we were talking a bunch right before this.

0:16.2

We got to capture these moments.

0:17.8

We are also going to share some superfan stories from some of our community members

0:21.4

inside of SPI. And before we go into that, however, let's just talk about like the craziness of what a

0:27.9

superfan is. A superfan is somebody who will go out of their way to want to be a part of your

0:34.2

ecosystem, to want to be a part of your environment, to show up to your live streams, to buy your products before even reading the sales page. They just see an email

0:41.1

come in and they start buying. I mean, you have superfans, Liz, both from the Survivor era

0:47.0

and Liz Wilcox.com and the email era, who just, they love you. They buy everything. Tell me

0:53.5

about some of your super fans. Yeah, well,

0:55.9

number one, I just want to recognize that it is wild to me to have super fans. Like, I'm just a lady,

1:04.2

right? Like when things, like the stories we're about to tell you, when things like that happen to

1:08.9

me, it's a very humbling experience, right?

1:12.7

It really shows me that, you know, my work matters and I need to keep going and I need to

1:19.7

stay true to my values because those things matter not only to me, but to those super fans.

1:26.2

Oh, I'm getting, I'm getting chills, like legitimately.

1:29.4

We haven't even gotten to the stores yet. Right, right. So, yeah, I have super fans. I have,

1:33.1

I was literally just pulling up. I have a folder in my Gmail where, you know, on those days that I'm

1:39.9

feeling bad of these super fans, where people are just coming in saying, thank you so much. I'm so

1:46.8

excited for the work you do. You finally got me to do X, Y, Z, right? I teach email. So I finally am able to

...

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