SPI 738: The Niche Goal
The Smart Passive Income Online Business and Blogging Podcast
Pat Flynn
4.8 • 3.8K Ratings
🗓️ 1 December 2023
⏱️ 22 minutes
🧾️ Download transcript
Summary
#738 The demographics we use to define our target audiences aren't actually helping us. Think about it—is it really the case that the people you want to attract share the same age, gender, or location? Or is it that they all share the same niche goal? Having one specific problem to help your followers with is essential for brand recognition and successful business growth online! Deep Pocket Monster, my Pokemon-focused channel, is a prime example of this. My 700K subscribers are people from all backgrounds, but their goal in this space is the same. Doubling down on it made a massive difference! So, what is the one thing that resonates with your niche audience? This is the key to starting a business and quitting your traditional job, which is our goal for you at SPI with everything from our content to our new EIR program! Show notes and more at SmartPassiveIncome.com/session738.
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Transcript
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| 0:00.0 | December could be a powerful moment of reflection and consideration so take advantage of it. |
| 0:04.4 | Right now I'm encouraging you to take a look at your systems, the foundation for how you do business and |
| 0:08.6 | if that foundation is looking a little shaky, well this offers for you. |
| 0:12.1 | If you're tripping over paperwork and manual work |
| 0:13.9 | and you're unsure of the single source of truth |
| 0:16.0 | in your business, then you should know three numbers, 36,000, 25, and 1. |
| 0:20.5 | 36,000, that's the number of businesses |
| 0:22.1 | which have upgraded to NetSuite by Oracle. |
| 0:24.8 | It's the number one cloud financial system, streamlining accounting, |
| 0:28.1 | financial management, inventory, HR, and more for you. |
| 0:30.8 | 25, that's how long NetSuite by Oracle has been offering help for |
| 0:35.1 | businesses to do more with less closer books and days not weeks and drive down |
| 0:39.0 | costs. The number one because your business is one of kinds so you get a |
| 0:42.0 | customized solution for all of |
| 0:43.3 | your kPIs in one efficient system with one source of truth. |
| 0:47.4 | Everything that you need in one place which is a God send and decisions you're going to make |
| 0:52.0 | now are going to help you as January kicks off next month. |
| 0:54.8 | So that's huge. |
| 0:55.8 | Now NetSuite has an unprecedented offer to make even better decisions possible. |
| 0:59.8 | Right now, download NetSuite's popular KPI checklist designed to give you consistently excellent performance absolutely free at NetSuite. |
| 1:07.0 | That's NetSuite.com slash SPA to get your own KPI checklist, NetSuite. |
| 1:11.0 | com slash SPI. |
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