SPI 726: Name It.
The Smart Passive Income Online Business and Blogging Podcast
Pat Flynn
4.8 • 3.8K Ratings
🗓️ 20 October 2023
⏱️ 14 minutes
🧾️ Download transcript
Summary
#726 Much of the knowledge I acquired when I started blogging is still with me. I have my early inspirations, Darren Rowse, Yaro Starak, and Seth Godin, to thank for that! In fact, one of Seth Godin's concepts that I often return to is the power of naming it. But what is it? It can be anything you teach or create. When you label something, you make it real. The messy middle, the part of the entrepreneurial journey between early excitement for an idea and when you finally reach your goals, comes to mind. Eric Partaker's 3 Alarms strategy, discussed in Wednesday's episode, is another example. So, how do you coin relevant terms in your business? Join this session to hear me brainstorm new ideas and come up with Fake Flynn-ing. Tune in to find out what that's all about and how to start naming things for your audience! Show notes and more at SmartPassiveIncome.com/session726.
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Transcript
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| 0:00.0 | Q4 can be challenging time of the year for a lot of us. |
| 0:03.2 | There's so much to do and the holidays are creeping up on us. |
| 0:05.5 | I mean, Halloween is already this month. |
| 0:07.0 | It's absolutely crazy, but I'll tell you what doesn't make |
| 0:10.0 | the fall season any easier is getting buried in manual work, |
| 0:12.8 | not knowing where your single source of truth is, |
| 0:14.9 | taking forever to close your books. |
| 0:16.2 | I mean, at this time of the year, |
| 0:17.8 | you should be drinking something with pumpkin spice in the name. |
| 0:20.2 | It's not going up in a sweater, not stressing out |
| 0:21.8 | and losing sleep over your business, right? |
| 0:23.2 | So if the ladder sounds like you, you're stressing out, |
| 0:26.0 | you should know three numbers, 36,025 and one. |
| 0:29.0 | 36,000, that's the number of businesses |
| 0:30.9 | that have upgraded to NetSuite by Oracle, |
| 0:32.7 | which is the number one financial system, |
| 0:35.1 | streamlining accounting, financial management, inventory, HR, |
| 0:38.2 | and more. |
| 0:39.3 | 25, that number is the age of NetSuite, |
| 0:42.0 | and yeah, 25 years of helping businesses do more with less, |
| 0:44.8 | closer books and days, not weeks and drive down costs. |
| 0:47.2 | And the number one, because, first of all, you're number one, |
... |
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