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Skincare Anarchy

Sophia Panych, Editorial Content Director, POPSUGAR UK

Skincare Anarchy

Ekta et al.

Fragrance, Fashion, Entertainment News, Fashion & Beauty, Education, Entrepreneurship, Skincare, Skin, News, Makeup, Style, Dermatology, Self-improvement, Beauty, Arts

4.22K Ratings

🗓️ 30 March 2021

⏱️ 47 minutes

🧾️ Download transcript

Summary

Sophia Panych, Editorial Content Director for POPSUGAR UK talks about her journey in beauty editorial and how she has brought her strategy of curation into her role at POPSUGAR UK. Sophia discusses the stringent criteria most brands have to meet in the EU and how that ties into her editorial team’s work. --- Send in a voice message: https://podcasters.spotify.com/pod/show/skincareanarchy/messageSupport this podcast: https://podcasters.spotify.com/pod/show/skincareanarchy/supportSupport the show

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Transcript

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0:00.0

Back to skincare anarchy. This is your host, Ekta. And today I have with me Sophia Panich,

0:07.9

who is the editorial content director for Pop Sugar UK. So welcome to the show. So if you

0:12.8

am so excited, you had time. Thank you. Thank you for having me. It's my pleasure. I would love

0:21.5

to get started. As I always do, I want to know all about your career and your journey in editorial

0:26.3

and how you really, you know, pick that as your career and got to where you are now.

0:31.2

Okay. So I'm going to try and make this as concise as possible.

0:39.1

It made meander a bit. So I didn't know I wanted to work in editorial. I didn't know it was a job.

0:48.4

My dad was actually a newspaper journalist. So I knew what a journalist was. I just didn't know

0:52.1

the journalist that did fashion and beauty. And so I moved to New York City. I went there for

1:00.3

college, but I had been a ballet dancer. And that was my plan. I plan to go to school for a year

1:07.6

to get to New York and find a dance job and quit. So that was the plan. I was working at a ballet

1:17.6

studio, a town. And I've had injuries that have plagued me since I was a teenager. So it just

1:25.9

started to, I just started to realize that I wasn't going to be able to dance ballet in the way

1:30.9

that I wanted to professionally. So I realized that I needed to make, I needed to figure out what

1:38.9

I was going to do. So I did, I actually have continued dancing my whole life, just not

1:45.6

professionally. But that's so, that's so cool though that ballet was the first love. That's

1:50.4

really cool. And it did eventually inform my career. I can, I'll get to that. Yeah.

1:56.8

But so I was at NYU. I chose art history. I felt it was in the arts. I felt it was, you know,

2:04.2

I love history. I love art. I love writing. It was kind of all three things combined. I didn't

2:09.1

know what I would do with it. I just chose it. I love that. And in the meantime, I was

2:15.4

waitressing. I was working at the dance studio. So I graduated college and I had had this friend

2:22.1

who I'd known all through NYU, who was like, she had interned everywhere. She didn't turn to

...

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