Hey, what's going on, family?

Listen, we've had a lot of amazing guests on the show,

and perhaps you may have never, ever listened to those episodes.

So we wanted to present a new segment called S-O-N-W Classic.

When we go back, we revisit those iconic conversations

and give those full episodes back to you.

Sit back and enjoy this week's S-O-N-W Classic. Today, we're on the podcast and I want to give

you a message and this is important and I really want to make sure you hear this. There is power

in telling your story. I want you to really think about that because so many times we have,

you know, these great ideas, we have new products, we have new know these great ideas we have new products we have

new services and we just you know we just want to start selling or we just want to start talking

about it people buy into people that's the difference maker that's what really makes you unique

and the reason why there's a power in your story I want you to think about why your story matters because there's a chance

that your story hasn't been told before or perhaps you're, you know, you're listening to this

right now and you're waiting for that aha moment where you feel the connection piece. And here's

what I mean by why your story matters though. Because when I think about my story and how it connects with people you

know when i was 14 something crazy happening guys when i was 14 my brother went off to college

and he went off to college he becomes his big nightlife party promoter and at 14 i was going to

the club with them i was going to the club i was standing I was going to the club. I was standing on couches.

We were partying with all these huge, these huge artists that we all love and watch today.

But I quickly learned something.

I learned how to network, how to market, how to connect, how to get people excited about an event.

...