Sol de Janeiro Co-Founder Camila Pierotti
Breaking Beauty Podcast
Dear Media, Jill Dunn and Carlene Higgins
4.7 • 954 Ratings
🗓️ 5 August 2020
⏱️ 30 minutes
🧾️ Download transcript
Summary
Happy summer friends! Today, we’re diving into the cult-fave Brazilian body care line that celebrates your every curve with its beach-vibe packaging and ridiculously addicting scent. Launched back in 2015, Sol de Janeiro’s body butters, washes and scrubs are inspired by the beaches of Rio, all designed to help you flaunt the body you’ve got. We get the backstory on the brand’s cheekily named Brazilian Bum Bum Cream, as Camila reveals how the founders broke all kinds of classic business rules on the path to the brand’s massive success.
Plus, Camila harkens back to her roots to share Brazilian beauty secrets (like why they’re so obsessed with their toes!) and the traditional recipe she still makes today. Stay tuned until the end for Carlene and Jill’s personal reviews on what makes Sol de Janeiro’s best-selling Brazilian BUM BUM cream so.damn.good. And ANNOUNCEMENT EMOJI! Follow our Instagram where we’ll be hosting a very special giveaway valued at $500 for one of our lucky listeners.
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Hosts: Carlene Higgins and Jill Dunn
Theme song, used with permission: Cherry Bomb by Saya
Produced by Dear Media Studio
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Transcript
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| 0:00.0 | The following podcast is a dear media production. |
| 0:02.8 | We received all sorts of advice, good and bad. |
| 0:05.3 | The bad ones don't do it. |
| 0:07.6 | The bad was don't launch a prestige body care line because people buy masks. |
| 0:15.0 | Don't call your star product a butt cream, boom boom. |
| 0:20.0 | Like don't use boom boom in the name. |
| 0:22.0 | Don't make it yellow because that signifies some care and |
| 0:26.7 | some are only. Don't put all the deco on the cap because no one photographed the cab. Yeah those are the main ones but we did not |
| 0:37.2 | listen to any of them. |
| 0:40.0 | Welcome to Breaking Beauty, the podcast all about the breakthrough people, products, and moments in beauty. |
| 0:48.0 | We're your host Jill Dunn and Carleen Higgins. Hey guys, welcome back to another episode of Breaking Beauty Podcast. |
| 0:59.4 | I am Jill Dunn and I'm here virtually with my co-host |
| 1:03.8 | Carleen Higgins. |
| 1:04.6 | Sadly, we are not on a beach together right now, Carleen, |
| 1:07.5 | but a girl can dream. |
| 1:09.5 | How are you? |
| 1:10.5 | I'm good, thank you. |
| 1:11.8 | And you know what, we're gonna take our listeners away to a beach today so no |
| 1:16.1 | Wurries is peak summer and we hope that you're all enjoying the sunshine wherever you are |
| 1:21.6 | Speaking of sunshine in today's episode, |
| 1:23.9 | we're featuring a highly requested brand story |
| 1:26.9 | and that is Sol de Janeiro. |
... |
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