Social Strategy: How to Build a Sustainable Social Media Marketing Plan
Social Media Marketing Podcast
Michael Stelzner, Social Media Examiner
4.7 • 1.6K Ratings
🗓️ 27 September 2013
⏱️ 40 minutes
🧾️ Download transcript
Summary
Do you have a social media plan? Are you wondering how to build a social media strategy for your business?
In this episode, I interview Neal Schaffer, author of Maximizing LinkedIn for Sales and Social Media Marketing. He's a social media consultant and coach.
Show Notes: https://www.socialmediaexaminer.com/60
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Transcript
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| 0:00.0 | Just a quick reminder before we start today's show |
| 0:03.0 | Social media marketing world is coming very soon. |
| 0:06.0 | Grab your physical or virtual tickets now |
| 0:10.0 | by visiting social media Marketing World. info. |
| 0:14.0 | Again, Social Media Marketing World. |
| 0:17.0 | info. |
| 0:18.0 | Welcome to the Social Media Marketing Podcast, helping you navigate the social media jungle. |
| 0:26.8 | And now here's your host, Michael Stelsner. |
| 0:31.3 | Hello, hello, thank you so much for joining me for the social media |
| 0:34.8 | marketing podcast. I am your host Michael Stelsner and this is the |
| 0:39.1 | podcast for marketers and for business owners who want to know what really works with social media. |
| 0:45.0 | I'm very excited about today's show. |
| 0:48.0 | Today I'll be joined by Neil Schaefer, he's the author of the new book, |
| 0:52.0 | Maximize your social, and we're going to talk about Social |
| 0:56.2 | Media Strategy. |
| 0:57.2 | I also am going to take a caller question on targeted Facebook updates. As a matter of fact, let's take that question right now. |
| 1:05.8 | Deep from within a remote jungle village, |
| 1:08.8 | here's this week's social media question. |
| 1:11.8 | Hi Michael, this is Philippi. |
| 1:14.0 | I'm a Brazilian. I live in Vienna, Austria. |
| 1:17.0 | And I would like to spread the word on my Instagram, so Instagram. |
| 1:21.0 | com slash Vienna by Felipe BZ R, so F E, I, E, B, R, my question is about Facebook and international. I went to Facebook today on Coca-Cola and they showed me mostly posts in German and I'm in Vienna. I figured out that they found my location and then show me mostly poses in German and I was wondering if it's possible with every company we have to pay how do they find out which language |
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