Social Media, Building Brands, and the Creator Economy - A Conversation with Sammi Cohen

Mo News

@mosheh / tentwentytwo

News, News Commentary, Daily News

4.6 • 1.6K Ratings

🗓️ 11 June 2025

⏱️ 46 minutes

🔗️ Recording | iTunes | RSS

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Summary

Mosh and Jill are off today, but the Mo News team is still bringing you something worth tuning in for; an in-depth conversation between Mosh and Sammi Cohen (@sammicohentalks), the creator of Social Currency — a newsletter and podcast that explores how the internet is reshaping our lives and our spending habits.In this conversation, you'll get a behind-the-scenes glimpse at the creator economy, how brands are thinking about creators, and the future of content on social media platforms. Sammi and Mosh discuss their overlapping journeys—transitioning from large legacy companies (Mosh at CBS, Sammi at Amazon) into independent brands built on social media. We also get Sammi’s take on recent business headlines like Hailey Bieber's billion-dollar makeup brand deal and the financial troubles at Saks Fifth Avenue.The daily news will be back tomorrow! In the meantime, you can follow Mosh’s travels to Japan on the ⁠Mo News Premium⁠ Instagram page. Mosheh Oinounou (⁠@mosheh⁠) is an Emmy and Murrow award-winning journalist. He has 20 years of experience at networks including Fox News, Bloomberg Television and CBS News, where he was the executive producer of the CBS Evening News and launched the network's 24 hour news channel. He founded the @mosheh Instagram news account in 2020 and the Mo News podcast and newsletter in 2022.

Transcript

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0:00.0	So many of you in the Mo News community work in a variety of businesses.
0:02.8	Some of you have your own businesses.
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1:04.6	Use the code MoN-News to sign up for your free trial.
1:07.2	Again, that's Shipstation.com, code Mo News.
1:14.1	Hey, everybody, it is Wednesday, June 11th. I'm Mosuon, with a special episode for you today.
1:19.7	As Jill and I have told you, we are both traveling a few days this week.
1:23.6	Jill will be back solo, but I will be gone for the next week and a half.
	...

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