Social Distance Marketing: How to Thrive in the Crazy World of Self-Isolation with Chala Dincoy: From the 2020 archive

Entrepreneurs on Fire

John Lee Dumas

Content, Passive, Entrepreneuronfire, Podcast, Money, Entrepreneurs, Income, Success, Business, On, John, Marketing, Eofire, Entrepreneurship, Online, Dumas, Niche, Fire, Careers, Media, Lee, Internet, Mobile, Interview, Entrepreneur, Seo, Finance, Social

4.8 • 4.1K Ratings

🗓️ 25 March 2023

⏱️ 28 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

From the archive: This episode was originally recorded and published in 2020. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant.

A former corporate slave, Chala Dincoy is the CEO of The Repositioning Expert. She’s a Marketing Strategist who helps B2B service providers reposition their message to successfully sell to corporations.

Top 3 Value Bombs:

1. The biggest mistake of a business is not pivoting to the new market needs and resisting packaging their wisdom to sell online.

2. The best way to stand out is to super-niche.

3. The #1 way to differentiate in the pandemic - or before or after or without a pandemic - is to super-niche.

Check out Chala's free training! - Master Your Elevator Pitch and Niche with Chala

Sponsor:

HubSpot: Learn how HubSpot can help your business grow better and get a special offer of 20% off on eligible plans at HubSpot.com/eof!

Transcript

Click on a timestamp to play from that location

0:00.0	Boom!
0:02.6	Shake the room, Fire Nation!
0:04.4	JLD here and welcome to Entrepreneurs on Fire.
0:06.9	Brought to you by the Habaspa podcast network with great shows like My First Million.
0:12.0	Today we're pulling a timeless EO Fire episode from the Archives so the giveaway may not
0:17.0	be active and we'll be breaking down social distance marketing, how to thrive in the crazy
0:22.9	world of self-isolation.
0:25.4	To draw these value bombs we have brought Chala, Ding Koi and the EO Fire Studios, a former
0:31.0	corporate slave, Chala is the CEO of the repositioning expert.
0:36.0	She's a marketing strategist who helps B2B service providers reposition their message to
0:40.1	successfully sell to corporations.
0:42.7	In today's Fire Nation we'll talk about the biggest mistake businesses make.
0:46.4	We'll talk about the best way to stand out and the number one way to differentiate
0:50.9	yourself today.
0:52.8	Thank you so much more and a big thank you to Chala and our sponsors.
0:58.6	Online Marketing Made Easy Podcast hosted by Amy Porterfield is brought to you by the Hub
1:02.8	Spot Podcast Network, the audio destination for business professionals with a focus on
1:07.4	online business.
1:08.4	Amy and her guest breakdown, big ideas and strategies and actionable step-by-step processes.
1:13.1	In a recent episode Amy talks in Michael Hyatt about science-back data on how thoughts
1:17.2	influence your success.
1:19.1	It's in to online marketing made easy wherever you get your podcasts.
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from John Lee Dumas, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of John Lee Dumas and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.