Hi everybody, I'm Nicola Tangen, the CEO of the Norwegian sovereign-wenth Fund.

And today, I'm really thrilled.

I'm here with Evan Spiegel, the co-founder and CEO of Snap, the company behind the very popular Snapchat.

Now, it's used by nearly a billion people every day.

He was 22 years old, turned down a $3 billion offer from Mark Zuckerberg, and has continued to build a company, which, by the way, in Norway, of all places, was one of your first really, really big market.

So, fantastic to have you here.

Thanks so much, Nicole.

It's great to be on the show.

And, yeah, we now reach more than 3 million Norwegians.

So very proud to serve the Norwegian people.

Now, it started as an idea that most people thought was like totally ridiculous,

a photo that disappears just after you look at it.

So where the heck did that idea come from?

Well, Bobby and I had grown up with social media.

And on social media, everything was saved forever.

It was public.

It was like a big competition to see how many friends you had or likes you could get on your photos.

And so it meant that people were only posting pretty and perfect moments, not, you know, the full set of, full set of emotions or

full set of experiences they have that, you know, are really important to relationships. So I think

the most important thing Snapchat did was create a new way of communicating with visual messaging.

That was really the foundation of the service. Now, today,

it's diversified across a map that lets you see what your friends are up to or augmented reality

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