SMNTY Classics: The Dark Side of Mom Influencers
Stuff Mom Never Told You
iHeartPodcasts
4.0 • 4.6K Ratings
🗓️ 30 May 2026
⏱️ 62 minutes
🧾️ Download transcript
Summary
There's a difference between posting a picture of your child on social media and making a business out of posting content about your child. Bridget Todd joins us to talk about some new research around the detrimental impacts and consequences of using children to get clicks and engagement in this classic.
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Transcript
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| 0:00.0 | This is an IHeart podcast. |
| 0:02.6 | Guaranteed human. |
| 0:09.3 | Hey, this is Annie. |
| 0:10.8 | And Samantha. |
| 0:11.7 | And welcome to Stuff and Never Told Your Production of I Heart Radio. |
| 0:31.7 | And for today's classic, we are bringing back one that we did with Bridget about mom influencers. |
| 0:41.0 | And the reason for that is this has been a heated topic of conversation lately. |
| 0:49.5 | There's been some books, some kind of tell-all books from children who have been exploited in this way coming out. I think there's been some mini-series about it, which I'm always kind of of two minds about |
| 0:59.2 | because I'm glad we're talking about it, but at the same time it also feels like you're |
| 1:03.1 | making money off of the exploitative. Yeah, at the same time. Two things can be true. Two things |
| 1:10.4 | can be true. Yes things can be true. |
| 1:11.9 | Yes. |
| 1:13.1 | So I thought we'd bring this one back and please enjoy. |
| 1:22.5 | Hey, this is Annie. |
| 1:23.7 | And Samantha. |
| 1:24.5 | And welcome to Stefan Never Told You, a production of IHeart Radio. |
| 1:35.9 | Okay. Annie and Samantha. And welcome to Stefan Never Told You, a production of IHeart Radio. And today we are once again, thrilled, so ecstatic, joyful to be joined by the amazing world traveling Bridget Todd. |
| 1:50.3 | I love the introductions you all give. |
| 1:53.2 | They like truly warm my heart. |
| 1:56.5 | Yes. |
| 1:57.2 | Well, you warm our heart by being here, especially when you're doing so much other stuff, |
| 2:02.6 | and you are coming at us from a different location, correct? |
... |
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