I'm Malcolm Gladwell, host of Smart Talks with IBM, which brings you into the stories shaping the future of business.

In season six, we stepped outside the studio to meet the innovators using AI in the real world.

Leaders transforming how they work, how they serve customers, and how they solve problems at scale.

With the breakthrough ideas and conversations actually take shape.

At Luriel, we explored how AI is transforming product creation and personalization,

bringing science, beauty, and data closer than ever.

If we have 16,000 terabyte of data from consumer insights, from market research, from sales,

with the new technology, you can solve that problem.

With Ferrari, we saw how data-driven insights help create richer fan experiences.

Ferrari fans and super fans want to be part of a community

and ultimately they want to be part of a winning team.

And we learned how NASA and IBM utilize AI

to analyze satellite data, revealing patterns across the earth and beyond.

As we advance AI, we have new tools to understand the surroundings, understand the world, understand the language and beyond. As we advance AI, we have new tools to understand the surroundings,

understand the world, understand the language, and understand our planet.

Now Smart Talks is going even deeper.

In season 7, we're going behind the scenes at Heineken, UFC, Cleveland Clinic, and so much more.

We'll show you how companies are looking to reinvent their work,

adopting AI and Quantum to unlock new breakthroughs.

Find out how IBM helps create smarter business.

New episodes of Smart Talks are coming April 21st.

Listen wherever you get your podcasts.

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