Smart Cells: Cancer and Evolutionary Biology with Perry Marshall
Finding Genius Podcast
Richard Jacobs
4.4 • 1K Ratings
🗓️ 12 December 2020
⏱️ 40 minutes
🧾️ Download transcript
Summary
What do cancer cells want? That's one of Perry Marshall's central questions as he takes listeners through how our traditional view of cancer might hinder advancements in treatment.
Listen and learn
- How cancer's initial growth is like a cellular reset to a primitive evolutionary state,
- Why chemotherapy and radiation leaves cells able to evade such techniques and become even more aggressive, and
- How more successful therapies might take the view of negotiating with cancer cells, giving them what they want to stop their aggressive action.
Perry Marshall is a well-known top marketing consultant for online systems. The author of Evolution 2.0, he and Richard have shared an interest in a new understanding of evolution as well as how we think about cancer.
This interview is first in a series on cancer that will become a part of Richard's upcoming book on the subject. Through his extensive research and past interviews, Richard's identified three players in the medical field: the researcher, the clinician, and the individual who's been affected on a personal level and does their own intensive research with that perspective. Perry stands in this last position and has spent years researching and creating symposiums about evolution and cancer.
He shares his particular view on how cancer starts and by what ecology it spreads through cancer evolution and the immune system response. Cancer begins when a cell or group of cells or tissue gets overly stressed and hits a primal evolutionary reset button. It wakes up in a primitive state and is no longer aware of its identity as part of the human host. Rather it proceeds for its own protection and survival. This means it functions in a flight-or-fight mode, and Perry feels that much of our current cancer therapy treatment only exacerbates that mode.
Instead, perhaps researchers should approach cancer by asking how to get these cells out that emergency survival mode. It's also important to consider how we stop the reset button being hit in the first place. Listen in to this interesting treatise on how we can improve our very conception of cancer therapy treatment.
For more, see cancerevolution.org.
Available on Apple Podcasts: apple.co/2Os0myK
Transcript
Click on a timestamp to play from that location
| 0:00.0 | Forget frequently asked questions common sense common knowledge or Google how about advice from a real genius |
| 0:06.8 | 95% of people in any profession are good enough to be qualified and licensed 5% go and beyond. They become very good at what they do. |
| 0:15.1 | But only 0.1% are real Jesus. |
| 0:18.3 | Richard Jacobs has made it his life's mission to find them for you. |
| 0:22.4 | He hunts down and interviews geniuses in every field, sleep science, cancer, stem cells, |
| 0:27.2 | ketogenic diets, and more. |
| 0:28.8 | Here come the geniuses. |
| 0:30.4 | This is the Finding Genius Podcast. |
| 0:33.0 | That is Richard Jacobs. |
| 0:35.0 | Hello, this is Richard Jacobs with the Finding Genius Podcast. |
| 0:41.0 | As you may have heard approximately two months ago I had |
| 0:43.6 | interviewed a number of people to create a composite book on |
| 0:46.9 | understanding viruses and now I'm on to the next project where we're working on a |
| 0:50.8 | book to talk about understanding cancer. |
| 0:53.0 | And I've identified just through interviewing people. |
| 0:55.2 | There's really three kinds of creatures in the medical world. |
| 0:58.2 | There's the researchers that are doing research. |
| 1:00.6 | There's the clinicians that are working with patients. And then there's a third kind. There's people that either they personally have been affected by the disease we're talking about in this case cancer or they're a friend of theirs or people they know have been affected and so they've |
| 1:14.0 | gathered tons of information and really gotten a street MBA in that subject and that |
| 1:19.0 | that third person is who I'm talking to today it Perry Marshall. I first encountered Perry years ago because he became one of the top marketers in regards to Google, pay or click, Facebook advertising, etc. And then I had observed following Perry for a long time that he got interested in evolutionary biology and he has written a book called evolution 2.0. |
| 1:38.0 | He sponsored a massive $10 million prize asking people to help figure out the origins of life itself and you know |
| 1:45.9 | DNA being a code who created this code so he's he's changed what he's working on and I wanted to have him here to talk as part of this cancer book because Perry has now also recently launched a symposium, an ongoing |
... |
Please login to see the full transcript.
Disclaimer: The podcast and artwork embedded on this page are from Richard Jacobs, and are the property of its owner and not affiliated with or endorsed by Tapesearch.
Generated transcripts are the property of Richard Jacobs and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.
Copyright © Tapesearch 2026.