This isn't your average business podcast and he's not your average host.

This is the James Altiger Show.

Today on the James Altiger Show.

Welcome to Side House of Fridays.

This Friday we're covering Ghost Writing.

Joshua Lisek started at an early age, gives all the best tips on how to do it, get started.

He makes a great living and you can as well. So here's Joshua.

Josh Lisek, Ghost Writer, also author of the book, the best way to say it, how to write anything from blogs to books with epic persuasion.

You've ghost written over 50 books, you've written two novels. All those numbers mostly correct.

Yeah, I'll go right now. I'm ghost writing 55, 56, number 57.

Wow, do you think people during the lockdowns have decided to write more books?

Yes, and for not all the same reason. Some people have been sitting alone with their thoughts, haunted by their thoughts, the desire to write the book they've been wanting to write for 20 years.

And so now it's time. I can't stand myself anymore unless I do this.

And the others realize that when they look at year-over-year revenue growth, their percentage increases are in double triple in some cases quadrupled digit growth for their business.

It gives them leverage the opportunity to gain increased market share.

And with that has come additional profit to reinvest into the business.

And one of the wisest things that they're doing is seizing mind share in the world of their market.

And that means what can I do that will install myself as the go to expert in this industry as the authority, the credible one who wrote the book on my industry?

Oh, yeah, I should write a book. But I'm so busy in my business. I don't have time to do it myself.

So I'm going to work just as I work on my business, not in my business.

I'm going to work on my book, not in my book. I'll be the author. Someone else will write it for me.

Yeah, and it makes sense because as you know, every time I write a book, I always say to myself, I am never going to do this again.

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