Show 312 - Rosa Prince
Matt Forde's Political Party
The Political Party
4.7 • 2.2K Ratings
🗓️ 13 April 2023
⏱️ 62 minutes
🧾️ Download transcript
Summary
The editor of the greatest morning email on earth explains why we all find it so addictive. Politico's London Playbook is the email you need in your life, an entertaining and punchy briefing first thing in the morning. What started the phenomenon and what are its objectives? Does Rosa have to get up at 3am to get it all done? Rosa has an infectious passion for politics and political reporting and is the author of various excellent books, including biographies of Jeremy Corbyn and Theresa May. So what led her to this new, online genre? And how does it differ from other political journalism? The answers are within...
Subscribe to the London Playbook Morning Email here: https://www.politico.eu/newsletter/london-playbook/
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Transcript
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| 0:00.0 | News of the global climate crisis can leave us feeling helpless. Too much negativity can trigger our eco-anxiety, |
| 0:08.0 | leaving us paralyzed when we need to act. |
| 0:11.0 | This is why EONNEXT is in search of better news to power up for change. |
| 0:16.0 | Did you know last year renewable power saved 230 million tons of CO2 emissions? |
| 0:22.0 | That's the equivalent of taking more than 49 million petrol-powered cars off the road for a year. |
| 0:28.0 | If you're feeling impacted by eco-anxiety, EONNEXT have created a range of resources such as green noise soundscapes. |
| 0:36.0 | Just search Power Up for Change in your podcasting app. |
| 0:40.0 | Hello and welcome to the Political Party. Today's guest is Rosa Prince, editor of Politico's London Playbook. |
| 1:00.0 | Now, if you don't know what that is, what are you doing with your life? I've got a link in the blurb to where you can sign up to it. |
| 1:08.0 | It's a morning email. There's now one in the afternoon. If you're only subscribed to morning emails, often they're the ones that they clog up your inbox and then you don't read them. |
| 1:16.0 | And then it just becomes an admin nightmare deletion and then subscribe to them. |
| 1:20.0 | Politico's London Playbook is exceptional. It is phenomenally well written, brilliantly presented and highly addictive. |
| 1:29.0 | Someone put me onto it a few years ago and if you're not subscribed to it now, you're probably thinking the same thing. |
| 1:34.0 | I don't need another morning email in my life. It's just so good. And I was already a fan of Rosa's work before she got on board two years ago. |
| 1:42.0 | I've been subscribed to it for a few years. It's been excellent. But Rosa also wrote Conrad Corbin of Biography of Jeremy Corbin. |
| 1:49.0 | She also wrote a biography of Theresa May. She's had tons of jobs, including the telegraph and the mirror. |
| 1:55.0 | And it's someone just completely immersed in political reporting. So I thought it was a good time to get her on because the morning email phenomenon, obviously in a way, it's a, I say a new genre, I was relatively new. |
| 2:08.0 | And it's just such a phenomenal way to educate the public. And it's really interesting. And we get into this quite early back who is what audience that's Rosa or someone like Rosa have in mind when they're writing it. |
| 2:20.0 | And knowing that it's what the target audience is, it's really interesting because obviously when you're reading it, there is something that feels, you know, you feel very inside of you in a very, very good way. |
| 2:31.0 | You feel genuinely like you're getting a top level briefing. |
| 2:34.0 | So we're talking about all that, including the brilliant books that she's written, the difference team print and online. |
| 2:40.0 | And just a whole morning email genre and what it is, but you have to subscribe to it. So the link is there. You know, if you already do, you know what I'm talking about. If not, you've been missing out, but it's never too late. |
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