Should You Use Pop-ups? | Ep. #353

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 19 July 2017

⏱️ 4 minutes

🔗️ Recording | iTunes | RSS

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Summary

In Episode #353, Eric and Neil discuss whether or not you should use a pop-up. Tune in to hear Eric and Neil’s experience with pop-ups, why they still work, and how you can recoup your spending by using this tool. Time Stamped Show Notes: 00:27 – Today’s topic: Should You Use Pop-ups? 00:55 – Whether people like or hate pop-ups, they still use them because they work 01:04 – You should use pop-ups 01:13 – Use pop-ups when your visitor is about to leave your website 01:23 – Eric read a study that assessed whether a visitor left the website after seeing a pop-up 01:42 – The metrics stayed the same 01:56 – People still convert at the end of the day 02:16 – Hello Bar can be used for pop-ups 02:35 – You can recoup your spending through pop-ups 03:04 – There’s nothing wrong with pop-ups 03:10 – When your pop-up is great and people get value from it, they won’t hate you 03:27 – As Mark Cuban says “when you try to please everyone, you please no one” 03:30 – That’s it for today’s episode! 3 Key Points: Pop-ups are still used today, because they WORK. Use pop-ups not when the visitor enters your website, but when they’re about to leave. Make sure your pop-up adds value to your customers and everyone walks away happy. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Get ready for your daily dose of marketing strategies and tactics from
0:06.8	entrepreneurs with the guile and experience to help you find success in any
0:11.4	marketing capacity. You're listening to marketing school with
0:14.9	your instructors Neil Patel and Eric Sue.
0:18.6	All right guys before we start we got a special message from our sponsor.
0:27.0	If you want to Rank hire on Google, you got to look at your paid speed time.
0:31.5	The faster your website loads, the better off you are. With
0:34.4	Google's core vital update, that makes it super, super important to optimize your
0:38.5	site for low time. And one easy way to do it is use the host that Eric and I use dream
0:44.5	host so just go to dream host or Google it find it check it out and it's a great way
0:49.7	to improve your low time.
0:56.0	Welcome to another episode of marketing school. I'm Eric Sue and I'm Neil Patel.
0:58.0	And today we are going to talk about if you should be using pop-ups or not.
1:03.2	So this one's a very straightforward episode,
1:06.5	but if you're over, you know,
1:07.7	you're kind of on the fence right now,
1:09.2	you're not sure if you should be using pop-ups.
1:11.4	It's a weird experience.
1:12.4	People complain about it, Blah-blah,
1:14.6	blah. We're here to help you answer that based on our experiences and based on our
1:19.1	data. So Neil, you made a video on this. what were your thoughts in that video.
1:24.0	You see them all around the web whether you hate them or you like them people use them. Why do they use them? It's really simple. They work. If they didn't work, no one would use them.
	...

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