I want to talk about some of the complex issues of going through that as a content creator and we'll get into

hermosies and what you're doing with them later on here but you know when it comes to Gary

it sounds like you know you were he was just pretty much you and him traveling places that at that time whenever you were on shoot right?

So D. Rock would have been the the head guy and you were working under D. Rock he would just send you out with Gary and then you'd have to go edit your own stuff because you were there you knew exactly what was good what happened all that right?

Yeah, oftentimes it was like you, like let's say for example we were in LA at Vater Media LA

It'd be you know, we film the full day of meetings right so it's like internal meetings client meetings meetings meetings with different musicians or prominent people meetings,

meetings with different musicians or prominent people

and culture.

And then usually I would go back to the hotel

room that night in Jess and start editing at it on the plane. You know I would usually try to send Gary a clip

like on the plane while we were waiting to take off like I really learned a lot about like the importance of speed and getting stuff out quick because

the quicker you get content out the quicker you get feedback which helps you improve on the next piece

kind of like we were talking about. Yeah were you guys flying like commercial or private planes?

Oh, it's crazy. Like how was it going through that? Just him flying commercial.

Super cool because I was on the team for about two years and even during the two years that I was there I saw a crazy evolution of like how many people would come up to him at the airport.

And that was always, it was a fun game that we would play because, you know, different people find you through different avenues, right?

Like you find this, I'm sure, all the time, like people are like, oh, I know you from YouTube, you're the YouTube guy, or you're the real's guy.

And like, we would always use it as a fun game of like what platform is hottest.

So like when, for a long time, it was like people knew Gary through Instagram but after a while he started and I don't know if you were following at this time but he was talking really hardcore about LinkedIn and LinkedIn being like Facebook was back in the day with organic content

and we started going hard on LinkedIn and we would see people were coming up at the

airport saying like oh you're the guy on LinkedIn and so that would be an indicator of like oh this is working

same thing with Tik-Tok when we started prioritizing that and Gary was like we

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