Should I Use Facebook Ads To Grow My Following For Social Proof?

AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design

Pat Flynn

Business Advice, Marketing, Podcasting, Getting Started, Business Strategy, Business, Small Business, Passive Income, Online Entrepreneurship

4.9 • 638 Ratings

🗓️ 4 June 2014

⏱️ 14 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Today's question comes from Tony, who asks if Facebook ads are a good way to build a following and increase social proof. Tony's site is http://www.thequarterlyreporter.com/. If you have a question about building your audience, record it at http://www.askpat.com/. Thanks to today's sponsor, Stamps.com. Go to http://www.stamps.com/. Click on the microphone on the top of the homepage, and enter “PAT.” You’ll get a special $110 bonus offer, which includes a $55 USB Digital Scale, and $55 Free Postage. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcript

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0:00.0	AskPat.com.
0:10.6	Hey, what's up everybody?
0:12.0	Pat Flynn here and welcome to episode 97 of Ask Pat.
0:15.6	Super stoked you here because I'm here to help you by answering your online business questions five days a week.
0:20.2	Before we get to today's question from Tony, I do want to mention today's awesome sponsor.
0:25.0	This is a company. As you know, I only promote companies that I use and that I love and that I know would help you.
0:30.7	And this company is all of those things. That's stamps.com because, you know, even though I do business online,
0:35.6	I still need to send out packages and letters
0:37.6	and mail and stamps dot com makes it super easy to save time and money for postage you can buy
0:44.3	and print official u.s postage using your own computer and printer it's so incredibly easy you
0:50.5	never need to go to the post office again so right right now, use my name Pat to get a $110
0:56.4	a bonus offer. No risk-free trial. So don't wait, go to Stamps.com. Before anything, click on the
1:02.0	microphone at the top of the page and type in Pat. Thanks so much. Now, here's today's question from
1:07.7	Tony about using Facebook.
1:11.7	Hey, Pat.
1:14.0	Tony from the quarterly reporter.com here.
1:18.6	As we as bloggers look to grow our sites and increase our followers, I think we know how important social proof is, at least those of us who have listened to and read your stuff
1:22.4	do.
1:23.5	In order to get more social proof, though, I was curious as to your thoughts about a paid Facebook ad.
1:28.8	On one hand, I can see the risk associated with this, but on the other hand, it seems like a way to increase one social proof standing for a relatively small cost.
1:36.5	I am torn here and really interested into your thoughts on this.
1:39.9	Before I go, though, I just wanted to say thank you for all you do.
	...

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