Sheena Yap Chan: Lifting Up Asian Women's Voices

Your Brand Amplified

Bleav + Anika Jackson

Management, Entrepreneur, Public Relations, Entrepreneurship, Small Business, Marketing, Marketing Trends, Business Trends, Ai, Women-owned, Business, Sales Strategy, Artificial Intelligence, Sales, Social Media, Branding, Podcast, Communications

5.0 • 132 Ratings

🗓️ 12 August 2021

⏱️ 27 minutes

🔗️ Recording | iTunes | RSS

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Summary

Sheena Yap Chan is a keynote speaker, coach, podcaster, consultant, and author on building self-confidence. She currently inspires women through her award-winning podcast called The Tao of Self Confidence where she interviews Asian women about their inner journey to self-confidence. Her mission is to help Asian Women boost their confidence to live their authentic selves, help Asian Women create a voice in the world, and create a stronger representation for Asian women. Sheena has been featured on MindValley, slice.ca, Marketing in Asia, Manila Times and more. She is also the TOP 100 Filipinos to follow on LinkedIn for inspiration and learning in 2020. She is also the co-author of the International bestselling book Asian Women Who Boss Up.

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Transcript

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0:00.0	Welcome to your brand amplified, the podcast where we interview marketers, publicists, and
0:06.5	brands to learn their stories, what makes them tick, and tips and tricks that make a
0:11.5	difference.
0:13.0	Welcome back to this week's edition of Your Brand Amplified.
0:16.2	I am so excited to be here with China Yapchan,
0:20.7	who I met when we were both guest speakers for Live Nation for a Stop Asian Hate panel and I am just
0:30.9	thrilled because she is a huge advocate for women and Asian women.
0:35.0	So, Sheena, thank you so much for being here today.
0:38.0	Hey, Hanukkah, thanks so much for having me.
0:40.0	Super excited to be here just to chat and just share a little bit of my story.
0:44.4	Yes and speaking of that's my very first question. I would love for you to share your story with
0:51.5	our audience today.
0:52.6	Yeah, for sure.
0:53.6	So I was born in the Philippines and my parents decide to move to Canada
0:56.9	and I was seven and this is really how this whole journey of learning
1:01.2	to elevate Asian women especially just kind of started like growing up in Canada in the early 90s. I never saw any Asian female role models to look up to. So part of me was always ashamed of being Asian at one point. I really wanted to be a white girl named Heather because I thought that was beautiful was right and yeah it wasn't like it took like you know the first Asian show I ever saw on TV was all American girl with
1:24.5	Margaret Cho right and then there was a Joyla club and then for some reason the next 25
1:29.6	years we get fresh off the boat and then crazy rich Asians like there was such a huge gap and I realized like why aren't we getting more representation what is going on and you know I realize like if I wanted to have that representation I had to start with myself and of course I wasn't always an entrepreneur I had an office job for 12 years.
1:49.0	I actually didn't really hate it. It was more maybe the politics around it being at work and also because 10 years ago my aunt passed away from a horrific accident and just made me realize how short life is and I didn't like want to you know go through life like a zombie right kind of just go into work Monday to Friday sometimes I drive to work and I be, how did I get here so fast, right?
2:13.0	Not saying that having a job is a bad thing. I feel love your job, that's great.
2:17.0	But if you know that you're sitting in your cubicle and you're like, there has to be something more than just working a job.
2:22.8	Like I couldn't see myself working at the same place for the next 30, 40 years.
	...

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