For us by us, you know what is Fubu and in black fashion and culture there's no way you can tell the story without

Fubu and all the history and impact that it's had throughout 50 years of hip-hop.

Hello everyone this is Jabra,

young senior writer and editor here at Forbes.

And in a minute, I'll be talking to Daymond John,

one of the co-founder of Fubu,

an iconic clothing line, L.L. Koojay helped put it on a map and again 50 years

celebration of hip-hop love to talk shop with Dayman John how he became an

entrepreneur coming out of Queens.

Fourth Black Entrepreneurs Day coming up in Harlem

and Fubu, right?

Discussing Fubu in over $5 billion in retail sales

that that company has done throughout the course of his history,

Damon John, right now.

Fourth annual Black Entrepreneurs Day is coming up at the Apollo Theater in Harlem.

Michelle E-banks definitely, new CEO at the Apollo definitely a great job as he's doing so far.

So tell me in 2020 that's when you kind of came up with this concept where is

it at now again you four years in yeah what have you learned about black

entrepreneurs that? Well I learned a lot you you know, you know, I started four years ago when we were all home watching

kids burn businesses instead of build them.

I figure, you know what, I want to do what I can do to give them the information and the

inspiration that you know that they need I think to educate them on how to

...