Sharenting
Let's Know Things
Colin Wright
4.8 • 593 Ratings
🗓️ 12 March 2019
⏱️ 33 minutes
🧾️ Download transcript
Summary
This week we talk about stock photography, augmented reality, and online personhood.
We also discuss simultaneous localization and mapping, sharing while a parent, and Mirrorworld.
This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit letsknowthings.substack.com/subscribe
Transcript
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| 0:00.0 | Stock Photography is a type of photography that is generally shot ahead of time and then licensed for various uses by all |
| 0:22.8 | different types of clients. That sets it apart from the traditionally more typical route of hiring |
| 0:29.2 | a photographer to shoot something specific and custom tailored for you when you need it. That custom |
| 0:35.5 | method of getting photos for your advertising campaign or website |
| 0:39.0 | can be understandably expensive at times, though, requiring the hiring of a photographer, |
| 0:44.4 | models, space in which to shoot processing licensing fees, along with other potential associated |
| 0:50.9 | costs. Buying the license to use an existing photo, on the other hand, can still have, |
| 0:57.2 | at times a decently large price tag, but will regardless, almost always, still cost a fraction of what |
| 1:04.1 | having your own shoot will entail. Within the world of stock photography, there are three main |
| 1:10.3 | pricing tiers, macrostock, midstock, and microstock. |
| 1:15.7 | Macrostock tends to be the higher-end luxury segment of the stock photography world. |
| 1:21.0 | It's generally sold with exclusive rights, so you're not going to buy the license to use a macro stock photo and then see the same photo |
| 1:29.2 | used on the billboard next to yours. Microstock is often the cheapest stock photography category, |
| 1:37.0 | and it's generally so cheap because it's made available in bulk. Photographers offload their |
| 1:42.4 | extra takes, their experiments, and the thousands of photos |
| 1:45.9 | they took while on vacation, with the understanding that they may make a few hundred dollars at some |
| 1:51.6 | point for a photo that would have otherwise earned them nothing. It's not their full photo shoot |
| 1:56.5 | fee, but it is not nothing. Midstock falls between these two categories and is generally either a low-cost, |
| 2:04.2 | unique, high-end photo, or a high-cost, high-quality, but non-exclusive photo. And there are also, |
| 2:11.1 | notably, photographers that specialize in all different types of stock photography, from the super high-end unique macro stock to the |
| 2:20.5 | microstock, where they will get so sophisticated that they find keywords that are popular |
| 2:25.6 | with the clients of microstock companies and go out and shoot more photos that align with those |
... |
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