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FranklinCovey On Leadership with Scott Miller

Seth Godin: This Is Strategy

FranklinCovey On Leadership with Scott Miller

FranklinCovey

Business, Management

4.9851 Ratings

🗓️ 22 October 2024

⏱️ 38 minutes

🧾️ Download transcript

Summary

Shortcuts aren’t. That is one of many insightful takeaways offered up by bestselling author, speaker, and business strategist Seth Godin in his return visit to On Leadership. Seth shares his thoughts on what it means to be a "strategic thinker" and the principles of good strategy, including the importance of focusing on the right audience, being clear about the change you want to create, and having a sense of how different actions will play out over time. The Agility Advantage: 5 Steps to Respond to Change and Achieve Consistent Business Results—When your industry changes, your strategy needs to change too. The question is, how do leaders make the right adjustments without losing momentum or focus? The answer is agility.

Transcript

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0:15.2

Hello and welcome back to Franklin Covey's twice weekly podcast on leadership with Scott Miller. Six years 400 plus episodes every Tuesday and Friday.

0:21.8

I am privileged to sit in this studio and highlight, interview some of the world's most amazing thought leaders, academics, researchers, creators, artists, people who have built something,

0:36.8

inspired someone else to do something.

0:38.9

Sometimes they may or may not be a renowned thought leader or entrepreneur or

0:45.0

sometimes they are people that aren't a household name

0:48.0

and maybe they have done something or survived or recovered from something

0:52.0

and have shown the courage and stamina vulnerability to share

0:55.6

about it to help all of us become better leaders, formal or informal, whatever it is you

1:00.5

are seeking to achieve in your life.

1:03.1

Franklin Covey, of course, the world's most trusted leadership

1:05.6

firm whose mission is to inspire greatness in people

1:09.4

and organizations everywhere.

1:11.9

Today we have a repeat guest who has come at my invitation.

1:15.0

I refer to him as kind of the Germany cricket of the world.

1:20.0

Not a day or week goes by that I'm not in a meeting with a client or a colleague where I say well if

1:27.1

Seth heard that here's what he would say or here's what Seth would push back on that I'm

1:31.2

probably misquoting him but I've, I think every book he's ever published and have been privileged to have interviewed him several times.

1:38.0

His name, of course, is Seth Golden. He's a self-described iconoclast. He's an advisor, a coach. He has educated thousands of people

1:48.0

informally and formally. And his new book is titled This Is Strategy, Make Better Plans.

1:56.0

Seth Gouden, welcome back to On Leadership.

1:59.4

What a treat.

2:00.0

You're always so kind.

...

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