Seth Godin on The Song of Significance and The Future of Work

Beyond the To-Do List - Productivity for Work and Life

Erik Fisher

Business, Entrepreneurship, Self-improvement, Careers, Education

4.5 • 875 Ratings

🗓️ 30 May 2023

⏱️ 43 minutes

🔗️ Recording | iTunes | RSS

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Summary

This week I was honored and privileged to speak with Seth Godin about his new book, The Song of Significance: A New Manifesto for Teams. For most listeners Seth needs no introduction. Seth is perhaps best known for his prolific daily blog, as well as his books Linchpin, Tribes, The Dip and Purple Cow. I’ve been looking forward to this conversation for a long time now, and Seth of course did not disappoint. In our chat we unpack the purpose and passion that led Seth to writing this latest book. For anyone familiar with his book Linchpin, The Song of Significance is in many ways the spiritual sequel and companion piece to that book. If Linchpin was all about being indispensable on an individual level, The Song of Significance is about how to work together as a team of Linchpins. This was a really encouraging chat for anyone who might be feeling anxiety about how their skills or unique voice fits into the modern workforce or for anyone considering taking their skills into a freelance or entrepreneurial journey. Seth and I explore how the desire for agency and dignity lie at the core of the modern employee’s desires and how for all of the innovations and progress that have occurred since The Industrial Revolution these two key components have been lost. The purpose of this new book is to help teams and individuals find this dignity and autonomy again to remind people of their unique voice and how no amount of technology, AI, or automation can replace the song that only they know how to sing. This is truly a book to be read as a team and then have discussions to plan action steps that come out of it, coming together to build a team, organization or business that empowers and trusts everyone to deliver their best work and harmonize together. Connect with Seth: Website Blog Linkedin Twitter Instagram Connect with Erik: Facebook LinkedIn Twitter Instagram ________________________________________ Support the show by checking out our sponsors! Make sure to grab Shortcasts from Beyond The To-Do List by Blinkist. A Shortcast is a 7-10 min version of a podcast where you get the core takeaways. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	When you're hiring for your small business, you want to find quality professionals that are right for the role.
0:05.0	That's why you have to check out LinkedIn Jobs. LinkedIn Jobs has the tools to help you find the right professionals for your team faster and for free. And trust me, I've spent a lot of time looking
0:15.6	through LinkedIn jobs and by far it has been the easiest way for me to find viable candidates fast.
0:22.5	And LinkedIn isn't just a job board.
0:24.2	LinkedIn helps you hire professionals you can't find anywhere else because even those who
0:28.3	aren't actively searching for a new job might be open to the perfect role that you have.
0:33.2	In any given month, over 70% of LinkedIn users don't visit other leading job sites.
0:38.3	So if you're not looking on LinkedIn, you're looking in the wrong place.
0:41.9	On LinkedIn, 86% of small businesses get qualified
0:45.0	candidates within 24 hours. Hire professionals like a professional on LinkedIn.
0:50.8	LinkedIn knows that small businesses are wearing so many hats and might not have the time or resources to hire.
0:56.0	LinkedIn is constantly finding ways to make the process easier.
0:59.0	They even just launched a feature that helps you write job descriptions,
1:02.0	making the process even easier and quicker.
1:04.6	Post your job for free at LinkedIn.com.com.
1:06.8	referral that's LinkedIn.com slash referral to post your job for free. Hello and this is the show where I talk
1:34.7	to the people behind the productivity. This week I am really excited to finally bring to
1:40.0	you Seth Godin. If you don't know who he is, he is a prolific daily blogger and author. Some of his most well-known books are Lynchpin, tribes, The Dip, and Purple Cow, and he's here to talk with me about his latest book
1:56.8	The Song of Significance a new manifesto for teams and if you're familiar at all with his lynchpin book,
2:04.8	it's as if that book was about being indispensable on an individual level.
2:09.9	But Song of Significance is like a companion piece to that book about how to work together as a team of linchpins.
2:17.6	This is truly a book to be read as a team and then have discussions about to plan action steps that come out of that discussion.
	...

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