September Playbook, Kraft Heinz Split Decision, PepsiCo and Activism 9/2/25

Squawk on the Street

CNBC

Investing, News, Business

4.1 • 567 Ratings

🗓️ 2 September 2025

⏱️ 43 minutes

🔗️ Recording | iTunes | RSS

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Summary

Carl Quintanilla and Jim Cramer explored where investors should put their money in September, a traditionally rough month for stocks. Jim discussed value names worthy of your attention. Consumer brands in the spotlight: Kraft Heinz to split into two publicly traded companies, PepsiCo shares jump on a report that activist investor Elliott Management has taken a $4 billion stake in the food and beverage giant, McDonald's brings back "Extra Value Meals," shares of Constellation Brands slide on lowered earnings guidance. Also in focus: President Trump's legal setback on tariffs, the China summit with President Xi, Russian President Putin and Indian Prime Minister Modi. Squawk on the Street Disclaimer

Transcript

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0:00.0	Market Insight and Analysis. You're listening to the opening bell of CNBC, Squawk on the Street.
0:11.8	Good Tuesday morning. Welcome to Squawk on the Street. I'm Carl Kinteneer with Jim Kramer here at post-night of the New York Stock Exchange.
0:17.0	David Faber has the morning off. Welcome to September and its treacherous seasonality getting reflected in pre-market as long-term yields soar, both in Europe and here at home, 30-year 499 as markets react to Friday's appellate court ruling on tariffs.
0:31.6	Our roadmap begins with the setup for September, historically a tough month for stocks. Most of the president's tariffs ruled illegal by that appeals court that deals a major blow to his trade policy.
0:42.0	And a lot of news in the food and beverage sector today involving craft, Pepsi, and Constellation brands.
0:48.7	Let's begin, though, with the market as we kick off a new month of trading, Jim. We know it's the worst month of the year, the back
0:54.5	half of the worst two weeks of the year. But does this have a lot to do with Friday's court
0:59.7	decision? Well, I think the court decision makes people feel that anything that's up in the air,
1:04.0	maybe there are different countries that horse trade. We want to get past tariffs. We were
1:09.1	hoping that we could be past tariffs and just focus on the beautiful bill.
1:12.6	We can.
1:13.6	And as long as we can, and as long as there's something like the president revokes Taiwan Semi,
1:20.6	well, Taiwan Semi is the building block for Nvidia.
1:23.6	The just insecurity that people have, when you speak about having to have a wedding for Ben Stodos, my research director,
1:31.3	what the insecurity people have is just insane.
1:33.7	I mean, everyone wants to get out.
1:35.8	It's too expensive, who knows what's going to happen.
1:38.1	I want people to stay the course, but you have to recognize that you're going to take a hit here.
1:42.0	You're just going to.
1:43.5	In the, you think, just the
1:44.9	seasonality alone. Although you did suggest this morning that the administration might be able to
1:49.5	surpass some historical analogs. Yeah, well, look, I don't want to sell. One of the things that
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