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The Science of Success

Selling Treason: How To Influence Anyone When Your Life Is On The Line with Jason Hanson

The Science of Success

Matt Bodnar

Self-improvement, Social Sciences, Business, Science, Entrepreneurship, Education

4.6 • 1.1K Ratings

🗓️ 25 July 2019

⏱️ 55 minutes

🧾️ Download transcript

Summary

In this episode we discuss how to train yourself to think and act like a spy, with lessons from a real world expert. In the game of spycraft, the stakes couldn’t be higher and one mistake may land you dead or in a foreign prison. In that deadly crucible, only the best ideas survive. We crack open the secrets you can use to influence, develop relationships, and create a bridge with anyone you meet with the die hard rules from the world’s top secret agents with our guest Jason R. Hanson. Jason R. Hanson is a former CIA Officer, New York Times bestselling author and serial entrepreneur. He is the founder and CEO of the survival company, Spy Escape & Evasion which was featured in the 5th season of Shark Tank landing a deal with Daymond John. He is the author of Spy Secrets That Can Save Your Life, Survive Like a Spy, and coming soon Agent of Influence: How to Use Spy Skills to Persuade Anyone, Sell Anything, and Build a Successful Business.If you’re a spy, the stakes are high - if you screw up you may end up dead or in a foreign prisonWhen you’re a spy you’re often alone and you have to figure things out for yourself. Resourcefulness is an essential skill for survival as a spy. How spies “throw people to the wolves” to see how resourceful they truly areHow spies use resourcefulness, creativity and problem solving to always find a way to win“Never give up, never take no for an answer, there’s always a way to figure it out."Empathy and emotional intelligence are two cornerstones of the spies toolkit - you can’t be fake. In the CIA - you HAD TO PUT IN THE WORK because if you made a mistake, you might end up dead. Spies have really truly battle-tested their concepts in a brutally unforgiving proving ground “Treason is not an easy product to sell” - how do you sell someone on betraying their country?If you want to influence an “asset” - you have to research the “hot button” that is important to them - figure out what matters and frame everything in terms of their top prioritiesThe “SADR” Cycle Spies use to Recruit and develop assetsHow do you quickly identify people who can help you succeed?How to generate a warm introduction or referral from anyoneThe “Art of Elicitation” - how to question and read people like a spy The “hourglass conversation technique” Flattery works. Period. But you have to be GENUINE about it. And do it in a sincere way.“Die hard rules” for creating a bridge with someone The Law of Reciprocity is HUGE in the spy game. In today’s world its a huge strategic advantage to spend your time LISTENING instead of TALKING. Recruiting - if you’re not 100% sure the deal is gonna close, don’t go for the sale - do more work on developing the relationship first How do you transfer or terminate a previously important relationship?Spy skills are just “Enhanced Common Sense” - how do you leverage the basic common sense to improve your effectiveness in communication“Extreme preparation” is the difference between players and people who won’t be that successful. To be a successful spy you must always be VERY teachable Learn more about your ad choices. Visit megaphone.fm/adchoices See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcript

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0:00.0

Welcome to the Science of Success.

0:05.0

Introducing your host, Matt Bodner.

0:10.0

Welcome to the Science of Success, the number one evidence-based growth

0:15.4

podcast on the internet with more than 3 million downloads and listeners in over

0:19.8

100 countries. In this episode we discuss how to train yourself to think and act like a spy with

0:26.6

lessons from a real world expert in the game of spycraft the stakes couldn't be

0:32.0

higher and one mistake may land you dead or in a foreign prison.

0:36.9

In that deadly crucible, only the best ideas survive.

0:41.3

We crack open the secrets you can use to influence, develop

0:45.1

relationships, and create a bridge with anyone you meet with the die-hard

0:49.6

rules from the world's top secret agents with our guest

0:53.4

Jason R Hansen.

0:55.1

I'm going to tell you why you've been missing out on some incredibly cool stuff

1:00.6

if you haven't signed up for our email list yet. All you have to do to sign up

1:05.2

is to go to success podcast.com and sign up right on the home page. On top of tons of subscriber only content, exclusive access and live

1:16.9

Q&As with previous guests, monthly giveaways, and much more, I also created an epic free video course just for you.

1:27.4

It's called how to create time for what matters most even when you're really busy.

1:34.0

Email subscribers have been raving about this guide.

1:38.0

You can get all of that and much more by going to success podcast

1:42.5

and signing up right on the home page

1:45.8

or by texting the word smarter to the number 4-4222

1:51.7

on your phone.

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