Second Cup: Make it shorter, make it better
Before Breakfast
iHeartPodcasts
4.5 • 1.5K Ratings
🗓️ 27 September 2025
⏱️ 6 minutes
🧾️ Download transcript
Summary
Most writing improves when you cut unneeded words
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Transcript
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| 0:00.0 | This is an I-Heart podcast. |
| 0:04.0 | What I told people, I was making a podcast about Benghazi. |
| 0:08.5 | Nine times out of ten, they called me a masochist, rolled their eyes, or just asked, why? |
| 0:15.1 | Benghazi, the truth became a web of lies. |
| 0:18.5 | From prologue projects and Pushkin Industries, this is Fiasco, Benghazi. |
| 0:23.9 | What difference at this point does it make? |
| 0:27.4 | Listen to Fiasco, Benghazi, in the IHeart Radio app, Apple Podcasts, or wherever you get your podcasts. |
| 0:41.1 | Welcome to Before Breakfast, a production of IHeart Radio. |
| 0:44.4 | Good morning. |
| 0:46.3 | This is Laura. |
| 0:49.8 | Welcome to the Before Breakfast podcast. |
| 0:58.4 | Today's tip is that when you're writing, making something shorter almost always makes it better. |
| 1:04.8 | So give your writing a haircut, and your readers will be happier to read what you wrote. |
| 1:09.6 | This week, I'm sharing some of my favorite writing tips. |
| 1:12.1 | Even if you don't write for a living, |
| 1:19.3 | you might need to write reports or emails or articles for industry publications. A few strategies can help anyone create writing that is more compelling and clear. So my first |
| 1:26.4 | professional writing gigs were for USA Today and Reader's Digest, |
| 1:31.2 | which are two publications known for brevity. Paper publications always have limited space, |
| 1:38.9 | and so whatever I wrote the first time would almost always need to become shorter to make it onto the page. |
| 1:47.1 | This was sometimes frustrating, and it doesn't work to turn a 1,000-word article into a 500-word article. |
| 1:54.8 | You need a different-sized thesis for those two links. |
| 1:59.7 | That said, turning a 1,000-word article into a 900-word article |
... |
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