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Prime Time with Sean Mooney

Sean Mooney Interviews Former WWE Producer Chris Chambers on WWE’s Super Bowl Commercial

Prime Time with Sean Mooney

Prime Time with Sean Mooney

Sports News, Sports, News, Wrestling

4.7797 Ratings

🗓️ 8 February 2026

⏱️ 60 minutes

🧾️ Download transcript

Summary

Former WWE Producer Chris Chambers sits down for his first interview since leaving WWE, exclusively with Sean Mooney, to pull back the curtain on what it was really like working behind the scenes in WWE. In this in-depth conversation, Chris Chambers talks about his time producing some of WWE’s most memorable content, including the incredible story behind WWE’s only Super Bowl commercial, how those major campaigns came together, and what the creative process was like inside the company.

Transcript

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0:00.0

So when the guy, he explodes out the window and Vince doesn't even hardly react, it's like,

0:05.9

get it? It's entertainment. Stop treating us like we're, you know, like we're some, you know,

0:12.5

diabolical, you know, insidious, you know, we're trying to ruin your children.

0:18.2

Prime time backstories!

0:21.6

Hey!

0:21.7

Hey, everybody.

0:23.0

Thanks for joining me today.

0:24.8

I've got a very special guest joining me.

0:28.7

And, you know, we talk about over the years with the golden era, and I like to refer to those

0:34.9

years as the 80s, late 80s, early 90s, and then we went into the attitude era.

0:41.9

And if you are a big fan of the WWE, you know and watched how the company evolved.

0:49.5

And you saw a lot of great superstars. You saw a lot of great storylines.

0:54.1

But I hope that you also

0:55.3

notice the way it looked. And when you say that, you're talking about how the product was presented,

1:01.8

how it was promoted, and behind the scenes, there was a lot going on. And Chris Chambers, who

1:10.3

joins me now, and full disclosure here, we have been friends

1:13.7

for many, many years since our early 20s. We started in New York City together, working for

1:19.5

Major League Baseball Productions. And really, just as what they call the viewers, loggers,

1:26.2

we would sit and watch videotapes of Major League Baseball games all day long.

1:30.5

And we will get into that at some point when we have our discussions ahead.

1:35.9

But I wanted to bring Chris in today, especially as we're doing this recording,

1:41.9

it is right before Super Bowl Sunday.

...

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