Scott Soshnick: Bloomberg Sports Business Reporter

Suiting Up with Paul Rabil

Paul Rabil

Sports, Business

5.0 • 1.2K Ratings

🗓️ 31 July 2017

⏱️ 71 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

“Athletes are crossover stars in business, fashion, media, news, you name it.” The business of sports has changed. Athletes have more leverage than ever, ownership groups and labor lawyers are restructuring their Collective Bargaining Agreements, brands are paying more in endorsement dollars, and media spends are being governed by social media influence. In Episode 12, I sit down with the head of Bloomberg Sports Business to discuss the overarching landscape. Bloomberg Media is the largest global business news platform, powered by 2,700 journalists and analysts across 120 countries. Scott Soshnick has written major breaking and news headlines for over 120 publications, and we discuss some of his favorites on the show. Welcome to Suiting Up Podcast, where I interview athletes, media executives, team owners, and other key stakeholders about the duality of the modern professional athlete, their startup investing appetite, other strategic investments, NewCos, social media influencing, creative marketing and digital strategy. Today’s athlete, whether active or retired, is continuously redefining what it means to be a professional on and off the field.

Transcript

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0:00.0	I love sports business and media and on suiting up podcast we talk with other
0:10.9	athletes media executives team, and other key stakeholders
0:14.8	about the duality of the modern player, the influence of startup investing, strategic investments,
0:20.8	new co, social media influencing, influencing creative marketing and digital strategy.
0:25.0	Today's athlete, whether active or retired, is continuously redefining
0:30.0	what it means to be a professional on and off the field.
0:34.0	Welcome to episode 12 and I'm your host Paul Rabel.
0:38.0	And my guest today, for the past 20 plus years,
0:42.0	writes about the intersection of sports and business
0:44.7	for Bloomberg Media.
0:46.0	They're the largest global business media company
0:49.0	powered by 2,700 plus journalists and analysts across 120 countries.
0:54.7	In addition to his lead role with Bloomberg sports business, he's been featured on
0:58.2	Yahoo, Chicago Tribune, Huffington Post, the Boston Globe, The Globe and Mail, Seattle Times, and 114 other major market
1:05.6	publications, and that's according to his Mukrach profile.
1:09.0	He calls himself a sports onlooker, and I say that's very humble. He's broken more news in major
1:14.9	sports headlines than most of his peers likely combined and I've been fortunate
1:18.8	enough to snag a few occasional coffees and meals over the last number of years
1:22.0	to glean as much as I can, both in current
1:24.4	news and predictive insights. Scott Sashnik, welcome to the show buddy, sits down with us today.
1:31.0	Our topics range from the NFL, NBA, to Pro Lacrosse,
1:34.4	e-ports, cable television versus live streaming,
	...

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