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Singletrack

Scott Dunlap: Adidas Runtastic, Strava “GOAT” Program, Future of Connected Athletes (Sunday Conversation)

Singletrack

Finn Melanson

Sports, Wilderness, Ultramarathon, Sports News, Trail Running, Running, Ultra Running, News, Mountain Running, Ultrarunning

4.91.1K Ratings

🗓️ 7 October 2022

⏱️ 86 minutes

🧾️ Download transcript

Summary

Scott Dunlap is the VP of Mobile at Adidas and the GM of Runtastic, a subsidiary of Adidas where he is creating the future of the quote un quote connected athlete. In this conversation, we talk about: being an early voice in the ultrarunning media contributing to the blogging wave of the late 2000s and early 2010s a few of his popular articles including his idea for the Strava GOAT program and whether endurance sports are a luxury goodthe role that technology companies play in p...

Transcript

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0:00.0

Welcome back or welcome to the Single Track podcast. I'm your host, Finn Melanson, and in this

0:06.1

episode we are talking with Scott Dunlap, the VP of Mobile at Adidas, and the general manager of

0:11.6

Runtastic, a subsidiary of Adidas, where he is creating the feature of the quote-unquote

0:16.8

connected athlete. I wanted to have Scott on the show for many reasons. We talk about being an early voice in the ultra-running media,

0:24.6

contributing to the blogging wave of the late 2000s and early 2010s.

0:28.6

We talk about a few of his popular articles during that time, including his idea for the Strava Goat program

0:34.6

and whether endurance sports are a luxury good. We get into a philosophical

0:39.9

discussion about the role that technology companies can play in promoting and facilitating

0:44.7

more outdoor activity in the future. We talk about the application of Web3 technologies to

0:51.7

the Trail and Ultra World and how athletes and creators stand

0:54.7

to benefit. And we conclude with some of Scott's thoughts on the state of our sport. Before we get

1:01.3

started, this episode is brought to you by gnarly nutrition and Kodiak cakes. Use code single

1:06.7

track 20 at checkout to get 20% off your next order of gnarly products. And use code single track 15 at checkout to get 20% off your next order of gnarly products and use code

1:11.7

single track 15 at checkout to get 15% off your next order of Kodiak products.

1:17.4

With that, let's get started. Welcome Scott.

1:21.3

All right, Scott Dunlap. It is an absolute pleasure to have you on the single track podcast.

1:26.9

It's so fun to be here, Finn. I really enjoyed

1:29.7

the podcast episodes you put together and I was really flattered when you reached out. So yeah,

1:34.9

this is going to be great. The pleasure is all mine. There's so much I want to cover today.

1:40.3

You've had some really interesting takes on the intersection of trail running and philosophy and sort of like

1:46.1

the fate of our globe and our universe and you've talked about web three before and uh you are in a

1:53.0

fascinating position at adidas with runtastic but just in case there are listeners out there that

...

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