Scaling A Coaching Business Scaling a a coaching business or any business come to that can be hard. So in today's episode of Join Up Dots we talk about the issues that a lady has with starting her business and making it a money machine. You will hear on the show, several key points that we have summarised at the bottom of the page. Some of them might be obvious, whilst some of them might be a complete surprise. Dear David, I have been following your teachings for a year or so, and awhile back took your Freedom Starter Course which really allowed me to ask the questions that I was unable to ask about myself. It was a long process of going through the videos, and then working like a mad woman for a week or so, and then allowing it to slip away and let life take over. I am now proud to say I have started my own coaching business based around the ancient energy Chi, after becoming interested in the subject and then passionate and I guess now you can say obsessed. I dont think it would have got to that point without your course and of course your amazing podcast, so thank you from the bottom of my heart/ If you dont know what this means here is an example Depending on the method, energy healing focuses on the life force that flows through all of us; that force that dictates our mood, health, energy, and ability to connect with other beings. In Chinese and Japanese culture that force is referred to as ki or qi (pronounced: chi). In India, it is known as prana the energy that spins and flows through the chakras, an intangible force that cannot be comprehended in the materialist sense. I came to this conclusion after working in a legal sweat factory for several years and hitting issues with both mental health and physical issues. I was doing poorly in every stage of my life and subsequently my relationship off fifteen years unfortunately came off the rails too. I looked for a solution, and after using every medicine and pill known to man (and a few less than legal substances I have to say) I discovered this process and a door opened in my mind. It made sense to me. And then one day i was listening to your show (im ashamed to say I can't remember what episode) and you were talking about how energy is so important, and we should remember to recharge ourselves like we do our phones and then BOOM. The idea of really deep diving into this subject and then helping others was so clear to me. To confirm this I went through your Freedom Course once more, with this idea leading the way and it was like a tick sheet,where the ticks just kept on coming. The more i realised that this was what I was waiting for, the happier i felt, and the lighter i felt too. I realised that i had found what you mention on the show. The door that was already open and not to try to make a new door. So many things that you speak about now makes total sense to me, and perhaps I should go back over the episodes and listen again. with new knowledge and understanding. Although I am doing ok financially i am finding that most of my business comes my way through referrals and word or mouth and I am looking to scale. I dont have a website yet, but do hammer away on Facebook which seems to be working. Do you have any suggestions as to what I need to do to make this happen as your advice is so important to me. Thank you for all you do, and if we ever meet the beers are on me. Jessica H New Zealand Summary Of The Show Referrals are great. In fact they are the life blood of any business You must have a website to own the traffic. Owning traffic is key to scaling a coaching business. You must realise that you need to take customers on a journey before they ever consider buying. You must have a funnel or multiple funnels You must test and tweak your website to maximise the traffic you are getting to your business.