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Disruptors

Sales Make The World Go Around Part 1 [Business, mindset, entrepreneur, disruptors]

Disruptors

Rob Moore

Careers, How To, Business, Self-improvement, Society & Culture, Marketing, Investing, Education, Entrepreneurship

4.81.4K Ratings

🗓️ 4 July 2016

⏱️ 39 minutes

🧾️ Download transcript

Summary

On this episode, Rob talks about the importance of sales and shares a lot of his personal experience. It is not only about creating a good product or service. You need to develop your ability to sale. You must measure everything around sales, time, response, revenue per unit or time, and much more, in order to increase your results and reduce the amount of time that you put into sales. How to calculate the “lifetime client value” , track all important data and use them to increase your sales.   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Transcript

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0:00.0

Welcome to the Disruptive Entrepreneur Podcast.

0:05.0

For anyone who wants to make money and make a difference,

0:08.0

grow and leverage your enterprise better, get more done in less time,

0:12.0

outsource everything and create your ideal lifestyle.

0:15.0

And now, your host, 8 times best-selling author and double world record holder, Rob Moore.

0:25.0

Welcome to the Disruptive Entrepreneur Podcast.

0:29.0

This is Rob Moore here, with Sales Makes the World go round. I argued postulated what a word for me at

0:36.0

this time that the most important function of any business is marketing because if you

0:41.9

use the analogy of a shop sales is is marketing is getting them in your shop.

0:43.0

Sales is selling someone, some product,

0:47.0

when they're in your shop.

0:49.0

Marketing is getting them in your shop.

0:51.0

But either a close second or maybe a joint first but on

0:55.2

count back marketing just wins is sales because cash is the single most

1:01.0

important part of your business.

1:04.0

Yeah, you could argue staff, you could argue systems,

1:07.0

you could argue marketing, but if you don't have any cash,

1:10.0

you don't have any runway left,

1:12.0

then you can't finance any of those things we've just mentioned.

1:15.1

So if we had to say the the most important thing in a business is cash. If you got cash

1:21.9

then life is good business is good. You you got cash, then life is good.

1:22.9

Business is good. You can invest in marketing.

...

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