S5E04 - When Marketers Lie

Under the Influence with Terry O'Reilly

Apostrophe Podcast Network

Cbc, Terry O'reilly, Advertising, Marketing, Under The Influence, Society & Culture, Pop Culture, Business

4.8 • 614 Ratings

🗓️ 29 January 2016

⏱️ 31 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

This week, we look at the consequences when marketing companies lie.

From the Volkswagen scandal, to a promotion that brought Hoover to its knees, to a company that promised super-charged sexual enhancement, each was a case of fraud with disastrous repercussions.

Join us as we explore what happened, and whether those companies could ever regain the trust of their customers.

Hosted on Acast. See acast.com/privacy for more information.

Transcript

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0:00.0	Did you know that if you subscribe to our But Wait, there's more option, you get a bonus story in every episode of Under the Influence.
0:10.4	But wait, there's more.
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0:19.8	Plus, you enjoy that episode ad-free.
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1:42.2	From the Under the Influence digital box set,
1:45.3	this episode is from Season 5, 2016.
1:52.3	You're so king in it.
1:57.3	Goers of it in an instant.
2:02.3	Your teeth look whiter than no, no, no.
	...

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