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Conversations of Inspiration

S5: Turning a niche into a global success, with Alan Keery, co-founder of Cereal Killer Cafe

Conversations of Inspiration

Holly Tucker MBE

Education, Society & Culture, Entrepreneurship, Self-improvement, Business, Personal Journals

5.01.3K Ratings

🗓️ 9 September 2019

⏱️ 64 minutes

🧾️ Download transcript

Summary

This week on Conversations of Inspiration Holly meets Alan Keery, co-founder of The Cereal Killer Cafe in their awe-inspiring cafe on Brick Lane.

From ignoring the naysayers when launching a niche business to gaining media attention from day one and dealing with a completely overwhelming media frenzy when they were targeted with attacks during the London riots, the Cereal Killer Cafe have been on an extraordinary journey in the last 4 years. They have now overcome that to be the feature of a London musical as well as scaling the business to have a global presence!

Recorded in an immersive cafe, where retail theatre is brought to life in the very truest sense of the word, Alan's kindness, generosity and honesty with which he recounts the most difficult moments along the journey, make this podcast a fascinating listen.

Enjoying listening to these unfiltered chats? It's worth following Holly Tucker MBE and Holly & Co on Instagram, and subscribing to our weekly newsletter on our website, where Holly downloads her thoughts, and exclusively shares small business finds and topical, 'ungoogleable' business advice.

Transcript

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0:00.0

I'm Holly Tucker and welcome to my podcast Conversations of Inspiration

0:06.4

founder of Not on the High Street and Holly and Co. I'm the UK Ambassador of

0:11.4

Creative Small Businesses.

0:13.7

I believe that having a business doing what you love is the key to a happy, fulfilled life,

0:20.3

and my dream is to help everyone start theirs.

0:24.0

I'm here to offer advice, inspiration, wisdom and encouragement.

0:29.0

And in my view, the greatest way to do this is by sharing stories.

0:33.6

So I've reached out to all my favorite small businesses,

0:37.0

acclaimed entrepreneurs, and those who just simply inspire me

0:41.8

and ask them to share theirs. With thanks to our sponsor Nat West

0:46.3

who have helped bring this free podcast to life. Here are my conversations of

0:51.6

inspiration.

0:53.0

Bough your head and let your islands close on down.

0:57.0

Hello, welcome back from our four week break off the airwaves,

1:02.0

but in that time we've been working seriously hard on

1:06.0

our next event. The biggest day in the Holly and Co calendar, the Congregation of Inspiration 2019, and it's going to be utterly amazing.

1:18.8

First of all, our lineup is phenomenal with speakers such as Fern Cotton, Freddie Harrell and Charlie

1:25.7

Gladstone, including some of our inspirational podcast alumni such as Pipper Murray, founder

1:31.8

of Pip and Nutt,

1:33.0

Wilfred Emanuel Jones, founder of the Black Farmer,

1:36.0

Edward Perry, founder of Cook,

1:38.0

Sir Ha Hashimi, founder of Coffee Republic,

...

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