Welcome to It's a Good Life Podcast where it's all about helping entrepreneurs think,

feel and do better. Here's your host, Brian Bafini.

Well, the top of the morning to you and I am glad you're joining me today for a topic

that is on one hand a little hard to hear about, but on the other hand, if you get through

this and pass this on the other side of this topic, you will be a happy, happy, happy person.

So today we're talking about how to beat burnout. And this is a big juicy topic. I'm going

to do two episodes on this. I have a lot of experience in this area, both as the principal

and then also as the consultant. I've been on both sides of this. I've been fried and

tried and burned out myself on more than one occasion. And then I also have a as a coaching

business, whether I'm dealing with executives or whether our staff is dealing with practitioners,

we encounter this all the time. And especially following COVID, especially after hectic markets

with too much cash, chase and too few goods that led to even more hectic times seasons

of heightened anxiety and frustration and political division and wars and pestilence. And,

you know, Moses is going to come walking down the street someday. And there's going to

be frogs. That's all we're missing is the frogs. So it's been a trying time for a lot

of people, a trying business environment. And with that comes a lot of reactions to that,

which is typically the adrenaline fires up. The adrenaline takes over, which initially

makes you feel great. You have energy for days, you have enthusiasm, you have everything

because the adrenaline is that fight or flight response. The problem is adrenaline wears

off. And then what is there to pick it up? What's there to take this place? If you use

the analogy of a gas powered automobile, you know, you use the spark plugs and the battery,

that's to get the car going is to jolt the car to life. And then the combustion engine

...