4.4 • 2.4K Ratings
🗓️ 11 November 2025
⏱️ 27 minutes
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Brian Buffini shares insights on how to recognize and use your values, principles and motivation to become the best and strongest version of yourself, without burning out. He notes that it’s not always easy – any life worth living has its share of scars — but is worth putting in the time and introspection.
YOU WILL LEARN:
NOTEWORTHY QUOTES FROM THIS EPISODE:
“Doing your best starts with starts with your values, your principles, and your motivation — Brian Buffini.
“Where do you spend your time and your money? Those are your priorities.” — Brian Buffini
“Your values are your criteria for making decisions.” — Brian Buffini
"You have a desire to be great...give into that desire and do it the right way. Not in a worldly way, in the authentic way you were designed to do it.” — Brian Buffini
“Out of suffering have emerged the strongest souls. The most massive characters are seared with scars.” — Brian Buffini
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| 0:00.0 | Welcome to It's a Good Life, where it's all about helping entrepreneurs think, feel, and do better. |
| 0:09.4 | Today we have a special treat for you, Brian, live on stage from a recent event. |
| 0:14.7 | Let's listen in. |
| 0:26.9 | Here it is. Doing your best. so what does it get down to it starts believe it or not with this your values your principles and your motivation so this is doing this is the doing side |
| 0:31.8 | this is what ultimately believe it or not makes you burn out your values will make you burn out your principles will make you burn out. Your values will make you burn out. Your principles |
| 0:38.5 | will make you burn out. It's the key because it's why you do what you do. Are any of those things, |
| 0:46.2 | your values, your principles, your motivation, are any of those things bad? Yes or no? No. A knife isn't |
| 0:52.8 | bad unless you stick it in your eye. I've said to people all |
| 0:56.5 | time, God gave me a calling and a mission. So why do I burn out? So I have a calling, I have a set of |
| 1:03.8 | gifts, and I end up burning out. I have a calling, God given calling, God given gifts, |
| 1:08.6 | and why do I burn out? Because I pursue God's calling with God's |
| 1:12.7 | gifts, Brian's way. That's how I get in trouble. That's how it is. That's the formula. So we're |
| 1:19.7 | going to talk about that. So these are all fabulous things that we have to have. They're part of what |
| 1:24.4 | makes you do. First of all, your values. It's a personal principles or standards |
| 1:28.1 | of behavior or a judgment of what's important in life. Powerful one. Worth the photograph if you want it. |
| 1:33.7 | It's in the book. It starts with your priorities. What's your priorities? Again, so I can say my faith. |
| 1:41.3 | I can say my family. Why did I have a jet for 17 years? Because I saw the |
| 1:45.0 | speaking business a trail of tears and broken marriages and broken families. And I'm like, great. I love this calling. I love what I do. But I'm going to be in Houston in the morning. And I'm going to be home. And I'm going to have dinner with the kids. And I'm going to yell at the referees at their game that night. |
| 1:58.8 | Because the kids really need me to do that. |
| 2:04.1 | And there were times at their game that night. Because the kids really need me to do that. |
| 2:05.8 | And there were times I did that too much. |
| 2:07.0 | Sometimes their kids are like, hey, dad, |
... |
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