S2E210 Bold Predictions - The Good News and the Opportunities

It's a Good Life

Brian Buffini

Business, Unknown, Entrepreneurship, Life, Good, Entrepreneur, Coaching

4.4 • 2.4K Ratings

🗓️ 23 July 2024

⏱️ 55 minutes

🔗️ Recording | iTunes | RSS

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Summary

In today’s complex real estate market, you need to raise your game and be more professional than ever before. In this special episode, Brian outlines current market conditions, talks to NAR Chief Legal Officer and Chief Member Experience Officer Katie Johnson, and introduces a brand-new training program that will separate the pros from the amateurs in the industry.

YOU WILL LEARN:

The most up-to-date research on market conditions.
The new rules of real estate and some intricacies of the NAR settlement.

· How the CFSP training program will raise the bar for the entire industry.

MENTIONED IN THIS EPISODE:

Become a Certified Full-Service Professional

Do It N.O.W.

NAR

The Peak Experience

“Unreasonable Hospitality,” by Will Guidara

NOTEWORTHY QUOTES FROM THIS EPISODE:

“The big push for this year will be in the Fall.” – Brian Buffini

“You've got to be planting seeds with your database, with your customer base, with the relationships you have.” – Brian Buffini

“People have gotten somewhat immune to the rates; people are getting a lot of help with their down payments; demand is still super high.” – Brian Buffini

“We have a generation of Realtors without the skills to deal with a normal market. And the pros who've been around a long time haven't practiced those skills.” – Brian Buffini

“There will be a significant reduction in the number of agents in the marketplace.” – Brian Buffini

“There is a radical need for professionalism.” – Brian Buffini

“You need to have a unique selling proposition. And you have to be able to articulate your value.”– Brian Buffini

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Transcript

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0:00.0	Welcome to It's a Good Life, the Podcast for Entrepreneurs, where it's all about growing
0:07.7	yourself and your business.
0:09.7	Here's your host, founder of America's largest business coaching company, Brian Befini.
0:17.0	Well, the top of the morning to you, and welcome to Brian Befini's bold predictions
0:20.8	are mid-year update. We have a very, very cool program for you today
0:26.0	with some really powerful innovation that we're bringing to this current market
0:30.8	condition. So I have three major points for you today and three
0:35.2	parts to our presentation as I always do. I'm going to give you a quick update on the
0:39.7	state of the market and where I think we're going to finish the year.
0:41.8	I'm very excited to finish the year.
0:43.4	Very excited to introduce someone new to our audience today, which is we're going to talk
0:46.8	about the new rules of real estate, and we have an interview with Katie Johnson from the National Association
0:51.8	of Realtors.
0:53.0	And then lastly today, I'm very, very excited and proud to announce
0:56.8	our brand new program that we're bringing to the marketplace,
0:59.4	which we believe is going to separate the pros from the amateurs our CFSP certified full service
1:05.8	professional program. So let's talk about the state of the market to get the ball rolling.
1:10.7	How are you guys doing? Well, production is down. Sales are down. The average
1:15.8	sales agent volume is down from 3.4 million to 2.5 million. So that's where the
1:22.3	average sales agent is. that's a 27% drop-off in volume
1:26.5	Which is again difficult at a time when prices have risen in your lifestyle so we know inflation over the last four years is at
1:34.4	about 20 percent, so every thousand bucks is worth 800, and at the same time
	...

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