The brands were in control, those who could afford mass media were in control.

Now with the internet, there's just like a million choices.

In today's episode, we have a special treat.

Flexport CEO and founder Ryan Peterson sits down with A16's growth editor, Das Rash.

They start with the question of why Ryan has chosen, of all the problem spaces out there,

improving the resiliency of the supply chain.

They also cover just how complex the supply chain is,

especially in the era of e-commerce, evolving customer expectations, and ultimately

how we can re- architect the supply chain to meet them. Given the holiday shopping coming up, you won't want to miss this.

If you like this episode, I have a feeling you'll also like our recently published and first ever American

Dynamism 50 list.

The list of 50 companies building in the national interest that

embody the ethos of American dynamism.

You can find it at our home page at a sixteens.com or at a sixnese.com

slash American dash dynamism dash 50.

The content here is for informational purposes only should not be taken as legal business tax or investment advice or be used to evaluate any investment or security and is not directed

at any investors or potential investors in any A16Z fund.

For more details please see A16Z.com slash disclosures. So I kind of want to start at the beginning because you've really chosen to dedicate a lot of your adult life to this mission of improving supply chain and global

global trade. Why? Why that mission in that problem space? Yeah, well thanks for having

me here. It's a I think if there's a couple of angles that I approached this from.

One is, you know, you kind of look at the pie chart of GDP, like where is all the money spent, where are all the activity in the economy?

And if you were to divide each of those

...