Russell Brunson: Co-Founder of Clickfunnels | #ThePlaybook 249

The Playbook With David Meltzer

David Meltzer, Entrepreneur.com

Entrepreneurship, Business, Careers

4.6 • 1.9K Ratings

🗓️ 11 June 2020

⏱️ 23 minutes

🔗️ Recording | iTunes | RSS

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Summary

On this episode of #ThePlaybook, Russell Brunson, Co-Founder of Clickfunnels, shares his insight on: [6:18] – How to identify what a “dream customer” looks like for you and the benefits that identifying this archetype can have on your business [10:40] – Why marketers must learn to emotionally attach to their audience through a “hook, story, and offer” [14:13] – His favorite three-part script to use when designing an offer for your audience [17:16] – Today’s biggest opportunities to build an audience while costs are lower than in the past Please come join me this Friday for my Free Training at 11:00 am PT / 2:00 pm ET. You can text me at (949) 298-2905, email me at [email protected] or visit https://dmeltzer.com/trainingto register. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0	Hey everyone, before you listen to this episode, I just wanted to remind you to join me every Friday for free.
0:07.0	I give it for free for one reason I want to make sure that everyone joins me on my mission to empower others to be happy.
0:14.4	Join me for my free free free training every Friday.
0:17.9	On this episode of the playbook I have Russell Brunson, entrepreneur, author, and co-founder of Click Funnels.
0:25.9	And we're going to talk about how to find that ideal customer
0:29.1	by knowing your hook, your story, and the offer.
0:33.0	Join me for all of this and more on the playbook.
0:36.0	This is Entrepreneurs The Playbook,
0:38.0	where each week I bring you some of the greatest athletes, celebrities, and entrepreneurs to talk about their personal
0:45.8	and professional playbook to success and what made them champions on the field and in the boardroom.
0:52.8	I'm your host David Melzer.
0:55.0	This Dave Melzer with entrepreneurs,
0:56.8	the playbook and every once in a while
0:58.6	I get a quantum entrepreneur.
1:00.9	This is a person that is born with a potential that is unlimited when it comes to
1:04.7	entrepreneurship, marketing. The unbelievable fabulous Russell Brunson. He is an entrepreneur obviously,
1:11.2	an author, a great new book coming out and we'll talk about that and also the
1:17.9	co-founder of a small company company of the year in Utah click funnels
1:22.3	welcome Russell to the Company of the Year in Utah, Click Funnels,
1:23.1	welcome Russell to the playbook.
1:25.6	How are you?
1:26.3	I'm amazing, thank you so much for having me.
	...

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