RSR494 - Alex Oana - Risk and Reinvention Essential for Growth in Audio

Recording Studio Rockstars

Lij Shaw

Music

4.8 • 543 Ratings

🗓️ 21 February 2025

⏱️ 114 minutes

🔗️ Recording | iTunes | RSS

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Summary

Incremental progress leads to significant achievements! Join Lij Shaw as he interviews audio veteran Alex Ohana, who shares stories from a 35-year career. Alex reveals the power of embracing risk and reinvention, along with the importance of community in the audio world. He discusses his journey, from recording techniques to the evolution of technology, and offers insights into finding success in the music industry. This inspiring conversation delves into innovation, personal growth, and staying true to your creative vision.

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My guest today is Alex Oana, an engineer, producer, and innovator originally from Minneapolis and now based in Los Angeles. Over a 30-year career, Alex has produced hundreds of records and earned 11 Minnesota Music Awards. In 1994, he purchased the former home of Twin/Tone Records to launch his own studio, City Cabin, in Minneapolis. In the early 2000s, Alex relocated to Los Angeles, where he focused on mixing and worked as a front-of-house engineer for Pharrell Williams and NER*D on global tours.

Alex has also held roles such as Global Sales Manager at Apogee Electronics and consultant for Vintage King Audio. As Vice President at Slate Digital, he co-created the groundbreaking Raven multitouch DAW controller. Later, he founded Audio Test Kitchen, an innovative online platform offering detailed comparisons of over 300 microphones and other audio gear. He is currently the Vice President of Marketing for Sound Vision Works.

Alex first joined us on episode RSR226, where he shared his full backstory. Today, we'll dive into the latest in studio tech and production.

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Listen to this guest's discography on Spotify: https://open.spotify.com/playlist/2TVkAtP1rYpJlRRLKuDXZH?si=8736850b2fef4376

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Transcript

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0:00.0	This episode of Recording Studio Rockstars is brought to you by isotope native instruments, Roswell
0:15.6	Pro Audio, and Adam Audio.
0:18.2	You're hearing my voice right now through the beautiful Roswell Pro Audio Aztec tube microphone
0:24.0	mixed through isotope, ozone, RX, and neutron, all on atom audio monitors and headphones.
0:31.9	Please check out our awesome sponsors using the links in the show notes.
0:35.6	Also, please remember to like and subscribe to our
0:37.9	YouTube channel because it's a great way for you to help support this show. Now, get ready to rock.
0:43.7	The analogy that I've come up with is that I have made permanent my ideal meal. Imagine
0:51.9	being able to, like someone says, what's your favorite meal? Oh, you know,
0:55.7	it's like sushi and blah, blah, blah, and or like, it's like French fries and chocolate shake.
1:01.2	It's marmalade and pickles. Whatever it is. And it's like, but imagine eating that meal like over and over
1:07.3	and over again and you kind of get tired of it but but like but let's say you didn't
1:11.4	imagine you didn't get tired of you crafted the perfect flavors and balances and all this and
1:17.1	every time you listened or ate it it triggered those exact senses in the exact way that you wanted it to
1:24.5	yeah that's what i've done with these mixes like Like to whatever extent, they're good or bad.
1:30.0	Other people like them, whatever.
1:31.6	From the material that's there,
1:33.8	I crafted something that every time I listen to it,
1:36.7	it is just this perfect, well, no,
1:39.6	it is this wonderful meal for the ears.
1:53.5	Music this wonderful meal for the ears. Welcome to Recording Studio Rock Stars.
1:56.6	I'm Lid Shaw, and this is the podcast created to help you become a rock star of the recording studio.
	...

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