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Channels with Peter Kafka

Roku CEO Anthony Wood

Channels with Peter Kafka

Vox Media Podcast Network

Technology, Tv & Film, Business News, News

4.4585 Ratings

🗓️ 13 September 2018

⏱️ 50 minutes

🧾️ Download transcript

Summary

Roku CEO Anthony Wood talks with Recode's Peter Kafka about how the TV streaming company went public, embedded itself in a slew of TVs and shrugged off competition from some of the biggest tech firms in the world. In this episode:01:55 - Why Roku is not a “hardware company”02:50 - Roku’s history with Netflix06:42 - Putting the Roku platform on smart TVs11:27 - Working with obscure Chinese TV brands19:09 - Wood’s background with computers25:17 - Competing with Apple, Google and Amazon31:48 - Working with traditional TV distributors34:39 - The Roku Channel37:33 - Revenue sharing with Netflix et al38:50 - Advertising 42:57 - What has surprised Wood about being a public company CEO44:23 - How close did Roku get to selling itself?46:01 - Roku’s new speakers48:45 - Other peripherals Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0

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0:21.5

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0:30.8

parentheses. ZipRecruiter is the smartest way to hire. And now our listeners can try it for free

0:36.3

at ZipRecruiter.com slash Peter. That's zip

0:40.3

recruiter.com slash Peter. This is Recode Media with Peter Kafka. That is me. I'm part of the Vox Media

0:51.1

Podcast Network here at Vox Media headquarters in New York City. If you like this show, please tell someone else about it. Thank you. Here with Anthony Wood, CEO, founder of Roku. Welcome, Anthony. Hi, Peter. Thanks for having me. Yeah, I'm trying to remember the last time we sat and talked for a while. I think it was years ago. I think it was on a stage.

1:22.8

Yeah. That's right. I remember that. And I asked you all the standard questions, which is you're going to get crushed by Apple, crushed by Google, crushed by Amazon, what's going to happen that was years ago. Since then, you went public.

1:24.1

Yep.

1:29.3

Successfully. So far. I checked the market cap this morning. The company's worth about $7 billion. So things have gone well.

1:31.3

Yeah, we went public a year ago, and business is great. I mean, it's an awesome time to be in the streaming business. Yeah, I'm writing about another company that wants to raise a bunch of money, and you are now part of their pitch.

1:43.3

Which is, oh, if Roku can go public, then we ought to be able to raise this much money

1:48.0

at a billion dollar valuation because there's room for sort of lots of companies now

1:53.0

to participate in the streaming boom.

1:55.0

Yeah, I mean, you know, one of the challenges with Roku going in public was that this perception

2:00.0

that we're a hardware company, which I think that's largely gone away.

2:04.1

Because you used to sell hardware, and you still do.

2:05.8

We still sell hardware, right?

2:07.4

But our goal for selling hardware is to build active accounts.

2:11.2

We're not trying to make money on hardware.

2:13.6

But my point was just that that was a challenge for us.

2:16.7

And so we spent a lot of time with investors explaining our business model, which is about

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