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Dropping Bombs

Robert Martinez.Learn How to Become an Apartment Investor. Episode 319 with The Real Brad Lea (TRBL)

Dropping Bombs

Brad Lea

Business, Entrepreneurship

4.92.3K Ratings

🗓️ 16 November 2020

⏱️ 64 minutes

🧾️ Download transcript

Summary

Robert Martinez is the Founder and CEO of Rockstar Capital, an investment and multi-family property management firm specializing in the acquisition and management of value-add opportunities across Texas. Currently, the portfolio consists of 3,762 units across 21 communities. As the CEO and founder, Robert Martinez directs the investment strategy, sources the investment capital, and secures the appropriate financing.

Since 2011, Rockstar Capital Management has become one of the most decorated property management companies in Texas with 17 City, State, and National Apartment Associations awards. Other industry achievements include Top-Rated status by ApartmentRatings.com for the entire Rockstar portfolio from 2015-2019 and the distinction of being ranked the #4 multifamily management company in Texas for online reputation by J Turner Research. In all, five Rockstar Capital communities ranked in the Top 1% nationally (out of over 116,000 communities) for online resident satisfaction.

Rockstar Capital has a simple goal in mind: to create a better real estate organization based on genuine care for everyone involved. They are passionate about enriching the lives of everyone at Rockstar Capital, from improving resident lifestyles to expanding the training and skillsets of our dedicated teams who manage our communities. 

In this episode, some of the key things Robert recommends to minimize risk when investing in real estate properties include: putting 25% down and financing a little less than you would normally need to. He likes to try and keep cash reserves on-hand for each property to make it 6 months. Robert also finds it very important to take care of the tenants so they don't want to leave and says that when they stay it saves him money.



Transcript

Click on a timestamp to play from that location

0:00.0

Listen up or run

0:03.4

for cover

0:08.4

From the people who have attitude of people who need the real

0:13.8

Bradley

0:23.0

What it is Bradley back again with another episode of dropping bombs today in the studio folks?

0:29.0

I got a real treat for you. You may have heard of him. He's known as the apartment rock star

0:34.8

But his real name Robert Martinez. Welcome, bro. Hey man. Thanks for having me on the show. Dude

0:39.8

I've always wanted to ask you this question rock star capital. That's that's technically your your company name

0:48.0

That's right. Why rock star? So back in the day. I've been involved in real estate since 2007

0:52.4

I had another company with another partner and I got up to about 2000 units

0:55.7

I was the operating arm of that business and anytime I would talk to somebody and give them you know like an out of boy

1:01.5

I call him a rock star and

1:04.1

True story he and I had a falling out. He tried to cut my throat and when I literally oh he pretty much

1:10.4

He changed the the arrangement of our deal. Oh happy to be here with that. Yeah

1:15.4

Happened to me during Christmas

1:17.8

My family was over at his house delivering cookies and and he's on the way to San Antonio somewhere and he's changing the deal on me

1:24.7

And it was really really disappointed. I've gone through a lot of therapy to get through it right but it left a mark

1:29.9

And so I was like I realize I'm not gonna be here

1:32.1

I can't work with somebody that I don't trust and it doesn't have integrity and so when I started my company

1:37.9

I'm gonna call it rock star because that's what we did we had rock star results. We had those out of boys

1:42.2

We turn money after money during during the recession, which is when my career got started

1:47.9

I was able to do three one hundred percent tax free refinance events

...

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