Hello friends as always it is a sincere honor and a pleasure to have you here with

me on the Tully show we will get the official proceedings underway imminently but

first things first let me remind you. Usually the original totally

out shines the sequel, but once in a blue moon, a sequel comes along that more than upholds the high standards of its predecessor, the

Empire Strikes Back. Cool Ranch Doritos! Mark Wahlberg!

Actually he was quite a bit better than Donnie. You get my point.

To that illustrious list, I would humbly add The Deuce, my other pod with Jesse May Paluso.

You enjoyed hearing her so much here on the Tully show. We made it a regular thing, not once, but twice every stinking week. Hear me? And the People's Champ, wherever you are listening to this, you can find that.

Go listen, subscribe, rate, review, you know the deal every Tuesday and Friday.

I will see you there, but first things first enjoy this thought-provoking

conversation with Robert Gail which begins now. No. Your host is the evening. It's a really funny dude.

I forgot his last name, but I've seen him before it. He's really funny.

Give it up for Mike.

Oh, hey! I'm coming to you live on tape from an above ground basement in rapidly gentrifying

culver City adjacent California,

boasting a partially obstructed view of the world famous Hollywood sign.

This is the Tully show.

I am your host, Mike Tully Show. I am your host Mike Tully.

Joining me today from Toronto, a research chair,

a Fulbright scholar, and most importantly

for our present purposes, along with his colleague Sean Lawson, co-author of a fascinating and timely book entitled Social Engineering, how crowd masters, freaks, hacker, and trolls created a new form of manipulative communication.

Hello and welcome Robert Gail.

...