Robbie Kellman Baxter: Authors in Quarantine Getting Cocktails

The Marketing Book Podcast

Douglas Burdett

Sales, B2bmarketing, Contentmarketing, Marketing, B2bsales, Socialmedia, Business, Entrepreneurship, Digitalmarketing

4.9 • 868 Ratings

🗓️ 16 May 2020

⏱️ 45 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Author Robbie Kellman Baxter returns to The Marketing Book Podcast for a special episode of "Authors in Quarantine Getting Cocktails."

Previously on The Marketing Book Podcast to discuss her book, "The Forever Transaction: How to Build a Subscription Model So Compelling," Your Customers Will Never Want to Leave, subscription marketing expert Robbie Kellman Baxter joins the (hopefully) limited time series, Authors in Quarantine Getting Cocktails to talk about being quarantined in Menlo Park, California with her husband Bob and three children, how subscription business models are weathering the pandemic, how she met her husband Bob, (a former major league baseball player), why she's creating more content than ever, and the meaning of life as a "cool mom." Cheers!

Click here for show notes...

https://www.salesartillery.com/authors-quarantine-cocktails/robbie-kellman-baxter

Transcript

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0:00.0	This is Robbie Kelman Baxter, author of The Forever Transaction,
0:05.0	How to Build a Subscription Model so compelling
0:08.0	your customers will never want to leave.
0:10.0	And you are listening to authors in quarantine getting cocktails.
0:19.0	Hello and welcome to this hopefully short-lived series that will be airing in addition to the
0:24.5	weekly marketing book podcast interviews. I'm your host Douglas Burdett and my
0:29.5	goal during this unusual time is to reconnect you with past guests on the marketing book
0:34.8	podcast share some ideas and inspiration and maybe a much needed laugh or two.
0:40.3	I've interviewed over 200 authors on the show and my plan is to continue this series
0:45.4	until I either run out of authors or quarantine, whichever comes first. A word of
0:50.4	warning, the host and guest may very likely be drinking cocktails during these conversations.
0:56.3	I mean, come on, they are recorded during the cocktail hour.
1:00.9	To find the show notes for each episode with pictures of each guest and links mentioned in their conversation,
1:07.0	visit marketingbook cocktails.com. Marketing book cocktails.com. See what I did there? And if you'd like to join the
1:15.6	conversation email a voice recording to me at Douglas at sales artillery.com and
1:21.4	I'll try to include it in a future episode. I'd love to hear from
1:24.7	you. Otherwise connect with me on LinkedIn where we can chat.
1:27.7	Robbie Kellman Baxter. Welcome to authors and quarantine getting cocktails. How are you? I am great. What a great! This is the most fun I've had all day.
1:37.0	Oh good, good. Well, you know, alcohol helps and I hope that you and everybody at the house is doing okay you don't have any
1:46.4	ailing folks do you? No you know our whole town has I think fewer than 100 cases.
1:52.8	So things are feeling pretty safe here
1:55.0	and we have a new little garden out of the whole thing.
	...

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