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Your Brand Amplified

Rising with Rogelio Rodriguez: A Marine-Turned-Growth Marketer's Story

Your Brand Amplified

Bleav + Anika Jackson

Management, Entrepreneur, Public Relations, Entrepreneurship, Small Business, Marketing, Marketing Trends, Business Trends, Ai, Women-owned, Business, Sales Strategy, Artificial Intelligence, Sales, Social Media, Branding, Podcast, Communications

5.0132 Ratings

🗓️ 9 March 2023

⏱️ 24 minutes

🧾️ Download transcript

Summary

Rogelio Rodriguez is a former Marine and visionary entrepreneur. He has built multiple multimillion dollar businesses and is a platinum tier HubSpot certified partner. He specializes in lead gen and growth marketing, leveraging technology and AI to help his clients reach their goals.Rogelio Rodriguez had always dreamed of becoming an entrepreneur and G.I. Joe. After joining the Marine Corps and getting deployed, he and his business partner started their own online business. Through SEO, he was able to manipulate the search engine and attract people to his website. After his transition from the military, Rogelio faced difficulty adjusting to civilian life, but with help he was able to succeed and help others to do the same. He teaches marketing and works with a company to generate leads and help customers with their growth. His three words to live by are to educate, engage, and empower.In this episode, you will learn the following:1. How Rogelio Rodriguez leveraged search engine optimization to build his business from scratch.2. The challenges of transitioning from a military occupation to the civilian world.3. The process of leading a successful lead generation program.GoRizen.com for more information!We're happy you're here! Like the pod? Visit our website! Check out our sponsor PitchDB! Start your trial on Simplified!

Transcript

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0:00.0

Welcome to Your Brand Amplified, the podcast where we interview marketers, publicists, and

0:06.5

brands to learn their stories, what makes them tick, and tips and tricks that make a difference.

0:18.0

I am Anika Jackson back with another great episode of your brand Amplified and I am so thrilled today.

0:20.4

To have Rogelio Rodriguez.

0:22.4

Rod is the visionary behind Risen Growth Marketing Company.

0:27.2

This is such an important topic.

0:28.7

Rod, thank you so much for being here today.

0:30.6

Thank you so much for having me, Anica.

0:32.3

Absolutely.

0:33.0

And I am so interested to dig in to your background.

0:38.0

You are a former Marine.

0:40.0

You started your business with D.J.

0:42.0

Which I love because I started out as a club promoter.

0:45.0

So I always feel like we learned so much

0:48.6

in those formative years.

0:50.2

Yeah, absolutely.

0:52.0

And those are still things that I used today, right? You've also built several

0:55.5

multimillion dollar businesses. So let's backtrack and talk about starting your first business,

1:01.6

what you were doing, going into the Marines, I mean right there that's a lot to unpack before we even get to growth marketing.

1:08.0

Yeah, no, absolutely. When I was little I had two dreams, right? I wanted to be an entrepreneur and I wanted to be

1:13.4

G. I did the G.I. Joe thing first I mean I started the DJ business with my friends

1:19.8

it was kind of like I remember sitting down with the lawyer and him looking at me like, are you serious?

...

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