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PBS News Hour - Segments

Rio Grande Valley voters explain why the area shifted support to GOP in last election

PBS News Hour - Segments

PBS NewsHour

News, Daily News

4.11K Ratings

🗓️ 25 June 2025

⏱️ 9 minutes

🧾️ Download transcript

Summary

The 2024 presidential election saw shifts to the right in counties across the country. After the election, we brought you a story from the southern border in Texas, a heavily Hispanic area that flipped from blue to red. Judy Woodruff returned to the area for a closer look at what’s behind that shift and what it means for divisions in the community. It’s part of her series, America at a Crossroads. PBS News is supported by - https://www.pbs.org/newshour/about/funders

Transcript

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0:00.0

The 2024 presidential election saw dramatic shifts to the right in counties across the country.

0:06.2

Shortly after the election, we brought you a story from the southern border of Texas,

0:10.7

a heavily Hispanic area that flipped from blue to red for the first time in generations.

0:15.8

Judy Woodruff returned to the area for a closer look at what's behind that shift

0:19.9

and what it means for

0:21.1

divisions in the community. It's part of her series, America at a crossroads.

0:26.4

Luz Ramos was never much into politics. For most of her life, the 28-year-old didn't vote.

0:33.3

But last year, she saw her community struggling. Just affording basic necessities was a big thing, you know, milk, eggs, you know, tortillas.

0:42.3

Like, that's already a problem, you know, not just for me, but for everybody here.

0:47.3

Over the summer, her young donut shop was on the brink of closing.

0:51.3

So with the presidential election around the corner,

0:55.3

Ramos tried what she called a Hail Mary,

0:58.5

selling donuts decorated with Trump and Harris icing.

1:03.2

So the Kamala Donuts, I only saw one Kamala donut.

1:06.3

You only saw one?

1:07.3

Yes, I only saw one.

1:08.6

How many Trump donuts?

1:09.6

Trump donuts, I probably refilled that

1:11.7

day, like anywhere from three to five times. Around the same time, Ramos said she did more research

1:18.8

about the two candidates. She felt Trump would do more to help small businesses like hers

1:24.8

and cast the first ballot of her life for him.

1:30.0

Trump went on to win all four counties in the Rio Grande Valley.

...

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