Today's guest, for many, requires no introduction. Rick Rubin is an American record executive and producer with one of the best beards in the business. He's the co-founder of Def Jam Recordings, founder of American Recordings, and former co-president of Columbia Records.

He’s worked with a laundry list of hugely successful bands and artists from various genres, including The Beastie Boys, Run DMC, Metallica, The Cult, Weezer, Rage Against the Machine, Johnny Cash to name a few. He has a podcast on the craft of music called Broken Record, and an epic, brand new podcast called Tetragrammaton. This year, he also released his first book, The Creative Act: A Way of Being.

Rick's perspective on life and creativity is truly inspiring and instructive. We recorded this episode at Rick's house in Malibu. It was a blast catching up and distilling his wisdom on life, creativity, and of course, music. We get into all sorts of fun in this episode, including Rick's experience practicing transcendental meditation from a young age, why it took eight years to complete his new book, and why he wasn't interested in writing a book about his career in music.

Let's get our creative juices flowing with the wisdom of Rick Rubin. Enjoy the ride and as always, share it with some friends.

DISCLAIMER: This podcast is presented for educational and exploratory purposes only. Published content is not intended to be used for diagnosing or treating any illness. Those responsible for this show disclaim responsibility for any possible adverse effects from the use of information presented by Luke or his guests. Please consult with your healthcare provider before using any products referenced. This podcast may contain paid endorsements for products or services.

00:06:09 — Rick Rubin’s Approach to Vitality & Iconic Role in Music

• Rick’s health regimen lately and latest approach to vitality

• The Source Family Starman Meditation

• Documentary: The Source Family

• Podcast: Tetragrammaton

• Podcast: The Broken Record

• Giving flowers to The Stooges and Iggy Pop

• Rick’s role in producing the Electric album by The Cult

00:22:16 — The Purpose Behind Rick’s Book: The Creative Act

• Rick’s mystical approach to creativity

• How Rick dealt with his house burning down in the Malibu fire

• Learnings from Ram Dass and other spiritual teachers

• Read: The Creative Act: A Way of Being by Rick Rubin

• Read: A Swim In The Pond In The Rain by George Saunders

• The goal of this book and why it’s different than what you’d expect

• Refinement and formulas for editing work

00:45:02 — The Essence of Art: Tapping into the Subconscious & Removing Ego

• Rick’s unique writing process

• Tapping into the subconscious for ideas

• The role of the ego and intellect in creative projects

• Byron Katie: thework.com

• How art can easily become overproduced

• The sensitivity of artists and prevalence of addiction

01:08:47 — Cultivating a Creative Way of Being & Reframing Self-Doubt

• The invitation for us all to be creators

• The impact of meditation on Rick’s life

• How to reframe self-doubt

• Marshall Rosenberg's work with a non-violent communication: cnvc.org

• Rick’s experience working with Johnny Cash and other timeless artists

• Rick Rubin’s biggest influence in music

More about this episode.

Watch on YouTube.

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Resources:

• Instagram: @rickrubin

• Twitter: @rickrubin

• Podcast: Tetragrammaton

• Podcast: The Broken Record

• Read: The Creative Act: A Way of Being by Rick Rubin

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