Richie Rich: Bay Area’s Most Underrated Rap Legend
All The Smoke
The Black Effect Podcast Network and iHeartPodcasts
4.7 • 7.6K Ratings
🗓️ 9 April 2026
⏱️ 73 minutes
🧾️ Download transcript
Summary
Matt & Stak sat down with one of the Bay Area's most underrated rap legends: Richie Rich. He saw how the industry moved and stepped back from the mainstream while others didn't make it out. Expect crazy Tupac & Biggie stories, how Snoop's 213 was inspired by Rich's 415, and the untold story of how he landed on the Luniz classic "I Got 5 On It." Now building his coffee brand The Rolling Bean Coffee, Rich is proof the game never stops. All game, all real, only on ALL THE SMOKE.
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Transcript
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| 0:00.0 | This is an IHeart podcast. |
| 0:02.6 | Guaranteed Human. |
| 0:04.8 | Listen up. |
| 0:06.0 | I got an announcement. |
| 0:07.8 | I want to shout out the Webby Awards. |
| 0:09.2 | We've been nominated for two Webby Awards this year for all the smoke the show and then also all the smoke socials. |
| 0:16.9 | So we appreciate all the love. |
| 0:19.4 | Stay tuned, man. |
| 0:20.1 | We're just getting started. Hey, y'all. It's Lauren Lerosa all the love. Stay tuned, man. We're just getting started. |
| 0:23.1 | Hey, y'all. |
| 0:26.5 | It's Lauren LaRosa with the latest with Lauren LaRosa on Black Effect. |
| 0:31.6 | And I cannot wait to see you guys at the fourth annual Black Effect podcast festival. |
| 0:36.5 | We're coming back to Atlanta, Georgia on Saturday, April 25th at Palmer Yards. |
| 0:39.6 | And it's hosted by me alongside DJ Envy and Charlemagne the Guide. We got Drink Chance with Noriega and DJFN. We got Keep It Positive, |
| 0:45.4 | sweetie with my girl, Crystal Renee Hacelet. We got reality with the king with my guide and my brother |
| 0:51.7 | Carlos King, and y'all know he does reality commentary |
| 0:54.2 | like nobody can |
| 0:55.7 | now we also have don't call me |
| 0:58.1 | white girl the podcast I love Mona |
| 0:59.9 | and club 520 podcast |
| 1:01.9 | along with the grits and eggs podcast |
| 1:03.9 | so this lineup stack |
... |
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