Rich Girl Roundup: How Do Targeted Ads Influence Our Spending?

The Money with Katie Show

Money with Katie

Investing, How To, Self-improvement, Business, Education

4.8 • 1.3K Ratings

🗓️ 7 August 2023

⏱️ 19 minutes

🔗️ Recording | iTunes | RSS

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Summary

One reader notes: Back in the 80s and 90s, marketing reached us via malls and television. But today, it's as easy as opening up your phone and having access to 1-click shipping. How has targeted marketing changed our approach to spending, and where can we draw the line? Welcome back to #RichGirlRoundup, Money with Katie's weekly segment where Katie and MWK's Executive Producer Henah answer your burning money questions. Each month, we'll put out a call for questions on her Instagram (@moneywithkatie). New episodes every week. — Mentioned in the Episode: Federal Trade Commission's Brief on the Economics of Targeted Advertising: https://www.ftc.gov/system/files/documents/reports/brief-primer-economics-targeted-advertising/economic_issues_paper_-_economics_of_targeted_advertising.pdf What is Influencer Marketing & How Does It Target Children? https://www.frontiersin.org/articles/10.3389/fpsyg.2019.02685/full Instagram post on financial discipline: https://www.instagram.com/p/CukWobWR9pb/?img_index=1 Why I'm No Longer Listening to Influencer Suggestions: https://www.thegoodtrade.com/features/social-media-influencers-trust/ — Read Money with Katie: https://moneywithkatie.com/ Follow Money with Katie! Instagram - https://www.instagram.com/moneywithkatie Twitter - https://twitter.com/moneywithkatie TikTok - https://www.tiktok.com/@moneywithkatie Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	You can think about reducing the surface area of temptation.
0:10.0	Ooh, the surface area of temptation.
0:16.0	Dude, I've had so much caffeine today.
0:18.0	I'm on fire.
0:19.0	I'm dropping bars over here.
0:27.0	I'm back, Rich Humans, to the Rich Girl Roundup weekly discussion of the money with Katie
0:32.0	Show.
0:33.0	As always, I'm your host, Katie Addie Tossan, and every Monday, Hannah and I are going to
0:37.0	talk about what we think is an interesting money discussion.
0:41.0	But before we do that, here's a quick message from the sponsors of this segment.
0:51.0	Alright, I'm excited for this week's upcoming main episode on Wednesday.
0:55.0	It's about getting off what I call the Hot Girl hamster wheel.
0:58.0	This is one of my pet subjects.
1:00.0	I'm really honestly thrilled to about the guest that we were able to get for this episode,
1:05.0	who has been dubbed the Woman the Beauty Industry fears.
1:09.0	So do not miss it.
1:11.0	Alright, on to the roundup.
1:13.0	Hannah, how you doing?
1:14.0	I'm good.
1:15.0	I think this is the perfect question to go with this week's episode.
1:18.0	And the irony is that we're filming this on Prime Day, which is...
1:23.0	LOL.
	...

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