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The Athletic NBA Daily

Rich Fresh | Stargazing Ep. 4

The Athletic NBA Daily

The Athletic

News, Sports, Nba Draft, Basketball, Nba News, Nba, Comedy, Sports News

4.12.2K Ratings

🗓️ 9 January 2022

⏱️ 33 minutes

🧾️ Download transcript

Summary

Rich Fresh is a celebrity designer and tailor at the forefront of something NBA players care deeply about - fashion. Rich’s business evolved during the pandemic, creating the Henry Mask, that took off after LeBron James wore on. Rich joins Stargazing to talk about his journey from being homeless to dressing some of the biggest names in entertainment and sports, including Justin Bieber, The Weeknd and Dwyane Wade. 

Find this episode and all episodes of Stargazing right here on The Athletic's YouTube Channel


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Transcript

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0:00.0

masks have become an everyday essential during the COVID-19 pandemic.

0:18.2

For those who are fashion conscious, like most NBA players, a regular old mask, those bland,

0:24.0

colorless options just doesn't get the job done.

0:26.8

That was until the Henry mask.

0:29.9

So I just had this idea in my head of what a mask should look like on someone's face with no

0:33.8

nose bridge.

0:34.7

And I just started folding paper and seconds it felt like I had folded this shape. That is Rich Fresh, the mind behind the Henry Mask. He's a celebrity designer and Taylor who has worked with some of the biggest names in entertainment and sports, including Justin Bieber, The Weekend, and Dwayne Wade. I've always been very aware of, like, what's my current position and culture? How are people viewing me? How am I viewing myself? Like, I'm always paying attention to that type of shit and making little tweaks as I see needed. The popularity of the Henry mask is an example of the importance of getting your product in the right hands. One day we look up and LeBron's wearing Henry and we're like, hey man, is that one of our masks? What in the hell is about to happen?

1:11.4

Boom.

1:12.6

And shit went crazy.

1:15.6

Rich's journey took it from Arkansas to L.A. From homeless to a millionaire.

1:17.9

From a kid just trying to impress a girl to a force in the fashion design world.

1:21.9

And so coming out of that was like, you turn $300 until a million?

1:26.2

Straight out of a shelter?

1:27.9

Ain't nothing you can't do.

1:29.2

His story is our episode today.

1:31.8

I'm Yovang Buha from The Athletic, and this is Stargazing.

1:39.1

Yo, yo, welcome to Stargazing, a show about the figures and influencers that surround the superstars in NBA culture.

1:46.6

I'm Yovon Buha, NBA reporter at The Athletic.

1:49.5

Joining us now is Patrick Henry, aka Fresh. Fresh has been one of the most successful forces in fashion design and tailoring.

1:57.5

Odds are you've seen a celebrity in one of his suits or with one of his bags or an NBA player recently wearing one of his Henry Mass. Fresh, thank you for being here, man. My man, I appreciate you having me. How you doing? I'm doing great. I'm doing great. It's a great morning. You got a really cool name, by the way. Thank you. Yeah, super cool. I appreciate that. You got it. So let's start with this. I want to ask you about your relationship with basketball.

2:18.0

Okay. Do you have one? Are you basketball fan? Did you grow up playing basketball at all?

2:23.1

No, man. I'm like 6'1, but I can't hoop. It was just never really my thing. I could hoop when I was maybe up to I turn 12 or 13. And then the skill just left me. So, you know, I've never really

...

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